In this episode of The Loan Officer Podcast with Chris Johnstone, discover how to double your referrals from your database and unlock new high-value referral partner relationships every single month—all using AI and The Loan Officer CRM.

You’ll learn:

• The Loan Officer Launch – How to wake up your past client and lead database with an irresistible AI tool that drives referrals.
• AI Database Activator – A year-long, automated workflow that nurtures clients, asks for referrals, and creates new referral partner opportunities monthly.
• Scalable AI Conversations – How to handle hundreds of client and partner conversations at once without lifting a finger.

If you’re ready to get more business from the people who already know, like, and trust you—and start building partnerships with real estate agents, financial planners, and other professionals—this episode is your blueprint.

Watch now and see how you can launch this system in your business risk-free: https://LoanOfficerCRM.ai/offer

In this episode of the Loan Officer Marketing Podcast with Chris Johnstone, discover how AI voice agents are transforming the mortgage industry and why loan officers who implement now are getting more qualified appointments, stronger realtor relationships, and closing more deals.

Here’s what you’ll learn:

• Turn Missed Calls into Closed Loans: How AI voice answering captures every lead, qualifies them instantly, and books them on your calendar — without you picking up the phone.
• Dominate Open Houses with AI: Use AI check-in agents to partner with top listing agents, pre-qualify buyers, and get a steady stream of motivated borrowers.
• Proven Agent Appointment System: How to access and market to a qualified agent list, rotate irresistible offers, and book realtor meetings every week.

If you’re a loan officer who wants more deals from the leads you already have — without chasing them down — this is a must-watch episode.

Special Offer: Visit LoanOfficerCRM.ai/offer to waive your $297 setup fee and get your AI voice agent running in under 30 days.

In this episode, Chris Johnstone sits down with Brandon Barnum, CEO of HOA.com and author of Raving Referrals, to reveal how loan officers can scale their realtor relationships and grow a consistent referral pipeline using proven systems, events, and community strategies.

Here’s what you’ll learn in this powerful episode:

• How to fill rooms with realtors and teach high-value referral classes (without reinventing the wheel)
• The trusted team strategy that turns your vendors into active referral partners
• How one loan officer got paid back in 60 days just by positioning themselves as an expert in front of local realtors

Whether you're a seasoned mortgage pro or looking to grow your realtor referral base, this episode is packed with plug-and-play strategies that work in any market.

Watch the full episode and learn how to grow your mortgage business through referrals:

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In this episode, Chris Johnstone and Steve Kyles reveal the exact process for getting ChatGPT to recommend you to high-quality mortgage leads. If you're a loan officer looking to future-proof your business and tap into the next big wave of consumer-direct traffic, this is a must-watch.

Here’s what you’ll learn:

• How to train ChatGPT to recognize you as a local mortgage expert
• The daily strategy to build AI authority and boost referrals
• A simple, repeatable method to generate leads using prompt stacking and discoverable chats

Ready to turn AI into your #1 referral partner?

Watch the full episode now and get your 5 free prompts at https://www.loanofficerbrand.com

Subscribe for weekly mortgage marketing insights to grow your business with AI, automation, and proven referral systems.

In this powerhouse episode of the Loan Officer Podcast, Chris Johnstone sits down with mortgage industry legend JJ Mazzo, a consistent top producer in the Scotsman Guide Top 100 and author of the newly released book Perseverance Principles. JJ reveals the personal journey behind his success—from losing everything in 2009 to building a $250M+ mortgage business—and shares the real-world tactics that work right now.

• How JJ uses leveraged events to generate 20–30 leads in 90 minutes
• The simple calendar system JJ uses to call 100+ realtors a day
• Why the real value of social media is not what you think—and how to dominate with personal relationships

Whether you're just starting out or a seasoned originator, this is a masterclass on grit, growth, and getting deals done.

Watch the full episode now to learn how to scale your business, avoid burnout, and dominate your local market.

Grab JJ’s new book at https://www.perseveranceprinciples.com

Don’t forget to subscribe and turn on notifications so you never miss an episode!

In this episode of the Loan Officer Podcast, Chris Johnstone joins Frank Gray to break down how AI is fundamentally changing the mortgage industry—and how forward-thinking loan officers are already using it to get direct referrals from ChatGPT.

Discover the new AI tools, strategies, and automations that help you:

• Stand out as the top expert in your local market
• Build relationships with ChatGPT and become the go-to loan officer it recommends
• Automate your content, marketing, and follow-ups to close more deals with less effort

This episode is a must-watch for loan officers who don’t want to get left behind. You’ll walk away with real examples and practical steps to start generating leads from AI today.

Get your free AI starter prompts at: https://loanofficerbrand.com

Subscribe to never miss an episode and turn on the bell for alerts! Drop your questions or insights in the comments—we’d love to hear from you!

In this high-impact episode, host Chris Johnstone interviews Kory Kavanewsky, the #23 ranked Loan Officer in the United States according to Scotsman’s Guide for 2024. Kory shares how he built a $280M+ mortgage business with just three core lead sources—financial advisors, realtors, and his database—and how his obsession with process creates a five-star experience every time.

You’ll learn:

• The one question Kory asks every client that makes 5-star reviews almost automatic
• How building relationships with financial planners turns you into a trusted advisor (and lead magnet)
• His tangible direct mail and social engagement system that keeps past clients coming back year after year

Listen now to learn how Kory Kavanewsky, one of the top LOs in the nation, structures a $280M/year business without chasing cold leads.

Want more top-producing insights like this every week?

Subscribe now at LoanOfficerPodcast.com and never miss an episode.

In this high-impact episode, Chris Johnstone interviews Jason Nichols, co-founder of MortgageQ.ai, a revolutionary A.I.-powered platform built specifically for mortgage professionals who want to dominate the non-QM market.

Whether you're tired of memorizing guidelines or losing deals waiting for underwriters to call back, this episode will show you how to convert more self-employed and non-traditional borrowers in real time.

• How to use A.I. to instantly match non-QM borrowers with eligible TPO lenders (live scenario matching while you're on the phone!)
• The secret to onboarding and empowering new LOs faster in a non-QM environment
• Creative marketing strategies for using MortgageQ at open houses, investor meetups, and real estate offices to generate more deals

Bonus: Learn about the new integration of MortgageQ directly into the Loan Officer A.I. CRM, giving you direct access to real-time loan scenario analysis from inside your CRM — completely FREE.

Visit https://www.mortgageq.ai to get your free account and test real loan scenarios today.

Like what you hear? Hit Subscribe, share this episode with a fellow LO, and don't forget to join us every Friday at noon for our free AI Inner Circle Training — helping you stay ahead of the curve and grow your business with A.I.

In this episode, Chris Johnstone reveals the cutting-edge strategy loan officers are using to get ranked inside ChatGPT—and how it’s turning into qualified mortgage deals every month. If you’re a mortgage professional looking to build authority, generate high-quality leads, and close more loans using AI, this is a must-watch.

Here’s what you’ll learn in this episode:

• How to Get ChatGPT to Recommend You: Learn how to update your ChatGPT profile so you show up when consumers ask AI for the best loan officer in your area.
• 3 Daily Habits That Build AI Authority: Simple ways to use AI every day that increase your brand visibility on Google and inside ChatGPT.
• Unlock the Power of Prompt Stacking & Discoverable Threads: How to structure AI chats that get indexed by Google and lead to real inbound leads.

Don’t miss this game-changing episode—especially if you want to future-proof your mortgage business.

In this loan officer marketing podcast, Chris Johnstone is going to show you how to build Facebook Ad campaign, not just for lead generation but to drive referrals that turn into closed, funded mortgage deals. Here’s what you’ll learn:

• The Facebook Ad Strategy That Attracts Referrals: How to run ads that naturally lead to referral deals, not just cold leads.
• The Exact Follow-Up Process That Closes Loans: Scripts, tools, and automation techniques that convert leads into closed loans through referrals.
• The #1 Mistake Loan Officers Make With Ads: Why most ads fail—and the simple changes that can lead to consistent closings.

Whether you’re running Facebook Ads now or just getting started, this episode gives you a proven, step-by-step system designed specifically for mortgage professionals.

Watch now to discover how to turn Facebook Ads into closed, funded mortgage deals through referrals! Don’t forget to like, subscribe, and share this episode with fellow loan officers.