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Want to Host Realtor Classes That Fill Seats & Build Your Business—Without Doing It All Yourself?
If you’re a mortgage professional looking to attract more Realtor partners, grow your pipeline, and establish yourself as a trusted expert, myAgent Classes is your shortcut to success.
See if myAgent Classes is the right fit for you.
Schedule a Call with Geoff
ASK GEOFF A QUESTION
Ask Your Question Here
Episode Summary:
Most loan officers are chasing agents. Theoni Rapo is attracting clients—directly from TikTok.
In this episode of Mortgage Marketing Radio, host Geoff Zimpfer sits down with Theoni Rapo, the powerhouse behind the viral brand Not Your Daddy’s Lender. With over 238,000 TikTok followers and nearly $20 million in 2024 loan volume, Theoni shares how she used short-form content to build a nationwide, consumer-direct mortgage business. No cold calls. No coffee dates.
Whether you’re trying to grow your brand, attract better leads, or ditch outdated sales tactics, this episode breaks down exactly how to start showing up online—and getting clients to come to you.
Key TakeawaysFollow Theoni
TikTok
4.9
262262 ratings
Want to Host Realtor Classes That Fill Seats & Build Your Business—Without Doing It All Yourself?
If you’re a mortgage professional looking to attract more Realtor partners, grow your pipeline, and establish yourself as a trusted expert, myAgent Classes is your shortcut to success.
See if myAgent Classes is the right fit for you.
Schedule a Call with Geoff
ASK GEOFF A QUESTION
Ask Your Question Here
Episode Summary:
Most loan officers are chasing agents. Theoni Rapo is attracting clients—directly from TikTok.
In this episode of Mortgage Marketing Radio, host Geoff Zimpfer sits down with Theoni Rapo, the powerhouse behind the viral brand Not Your Daddy’s Lender. With over 238,000 TikTok followers and nearly $20 million in 2024 loan volume, Theoni shares how she used short-form content to build a nationwide, consumer-direct mortgage business. No cold calls. No coffee dates.
Whether you’re trying to grow your brand, attract better leads, or ditch outdated sales tactics, this episode breaks down exactly how to start showing up online—and getting clients to come to you.
Key TakeawaysFollow Theoni
TikTok
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