Jake Escobar is the Comanche ISD Athletic Director and a person I looked up to when we were in school together. He's an incredible leader and today we discuss what it's like building a culture around the athletic program, tough love coaching, failure, the realities of coaching and much more. Enjoy!

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(2:53) - Reminiscing about the old days & Jake’s Background

(9:54) - Tough love coaching

(13:07) - Emphasizing the ‘Student’ in Student-Athlete

7 Habits of Highly effective people

(17:58) - The importance of continuing to learn even after leaving school

(20:21) - What makes a great athletic program

(22:43) - Coach and parental impacts on the kid’s mental health & Building a Culture

(26:07) - Coach’s wives & the realities of being a coach

(28:28) - Leadership of peers

(31:04) - Without failure, there is no growth

(35:51) - What’s the biggest challenge in your profession?

(39:55) - What’s it like being a hero?

The Last Dance documentary

(45:26) - Chasing Standards

(46:11) - What’s the value of a dollar or a bitcoin?

(53:39) - Working hard every single day & being coachable

(56:55) - Wrap Up

The Cowboy Perspective is produced by Straight Up Podcasts & Root and Roam.