Guest Lori Eickhoff is a business owner and entrepreneur who chose to step away from a successful event and home design business because she sensed it was time for a new season. In this episode, Jessica and Lori discuss the entrepreneurial journey, the lessons they’ve learned, and how Lori made the decision to walk away and into a new season she shares: 

• The filters through which she now chooses new projects

Towards the end, Jessica shares how she’s learning that personal branding is also an important part of the entrepreneurial journey, whether you are building a business, non-profit, or anything else. 

Lori mentions Win The Day by Mark Batterson

Jessica suggests you check out Brand Builders Group in reference to personal branding. 

You can find Lori on Instagram @londonavenuehome

You can follow Jessica @jessmlindberg on Instagram and Linked In. Learn more about Jessica at www.jessicalindberg.com

This podcast is brought to you by The Heart Strong Collective, a non-profit and social movement on a mission to inspire people everywhere to be Heart Strong. To learn more and shop our Heart Strong Brand, visit www.theheartstrong.com