At the beginning of spring 2024, I interviewed Tiago Quaresma, who runs the Group that owns some of the coolest stores selling Portuguese culture's traditions. 

For me, O Grupo o Valor do Tempo is a masterclass of value creation through storytelling and customer experience and it was one of the most shared interviews we had in our first season. 

By offering a dreamy environment with stellar service, their tinned fish business can sell a can of sardine for 10x the price of those that are sold in the supermarket. 

As our episode 50 falls on Christmas Eve, I am happy to offer again the opportunity to listen/watch this episode again. 

We, from OFFBounds, wish you Happy Holidays!

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