When people throw around the term customer experience, what are they really talking about? They're talking about the experience that customers go through when interacting with your brand.  It is not just a single moment, but rather a series of interaction in their customer journey.
The cumulative impact of these experiences defines how they feel and how they perceive the brand is delivering on their promise. 
 
This week, Stacy Sherman of <a href='www.DoingCXRight.com'>DoingCXRight®</a>shares some tips on how and when businesses should measure their customer's experience.

When people throw around the term customer experience, what are they really talking about? They're talking about the experience that customers go through when interacting with your brand. It is not just a single moment, but rather a series of interaction in their customer journey. The cumulative impact of these experiences defines how they feel and how they perceive the brand is delivering on their promise. This week, Stacy Sherman of DoingCXRight®shares some tips on how and when businesses should measure their customer's experience.

When people throw around the term customer experience, what are they really talking about? They're talking about the experience that customers go through when interacting with your brand.&nbsp; It is not just a single moment, but rather a series of interaction in their customer journey.
The cumulative impact of these experiences defines how they feel and how they perceive the brand is delivering on their promise.&nbsp;
&nbsp;
This week, Stacy Sherman of&nbsp;<a href="www.DoingCXRight.com" rel="noopener noreferrer">DoingCXRight®</a>shares some tips on how and when businesses should measure their customer's experience.&nbsp;

506 Customer Experience

More than a Few Words - A Marketing Conversation is a smart, down-to-earth show about what’s really working in marketing and what isn’t.  All in about 10 minutes. 

Every week, Lorraine Ball sits down with marketers, entrepreneurs, and the occasional mischief-maker.  Some are seasoned pros. Others are figuring it out as they go. But all of them share tips you can use. And stories you won’t hear anywhere else.

No fluff, no jargon, just real-world lessons, actionable ideas, and a peek behind the curtain of what actually works.

What You’ll Hear:
• Real talk with real experts—marketers, creatives, business owners who’ve been in the trenches.
• Marketing strategies you can actually use—no jargon, no gatekeeping.
• Encouragement without the ego—especially for women building bold businesses on their own terms.
• A mix of wit, wisdom, and the occasional marketing metaphor—because learning should feel like a good conversation, not a lecture.

We’ll unpack what’s working, what’s not, and what’s changing in the digital marketing world so you can spend less time guessing and more time growing.

Whether you’re growing a brand from your kitchen table or the corner office, you’ll find ideas, inspiration, and a few laughs along the way.  

Follow @lorrainefball on Instagram, for a more marketing conversations and lots of pretty pictures . 

Smart. Practical. Surprisingly fun. More than a Few Words is your marketing conversation

Business

Entrepreneurship

Marketing

More than a Few Words - A Marketing Conversation is a smart, down-to-earth show about what’s really working in marketing and what isn’t. All in about 10 minutes. Every week, Lorraine Ball sits down with marketers, entrepreneurs, and the occasional mischief-maker. Some are seasoned pros. Others are figuring it out as they go. But all of them share tips you can use. And stories you won’t hear anywhere else. No fluff, no jargon, just real-world lessons, actionable ideas, and a peek behind the curtain of what actually works. What You’ll Hear: • Real talk with real experts—marketers, creatives, business owners who’ve been in the trenches. • Marketing strategies you can actually use—no jargon, no gatekeeping. • Encouragement without the ego—especially for women building bold businesses on their own terms. • A mix of wit, wisdom, and the occasional marketing metaphor—because learning should feel like a good conversation, not a lecture. We’ll unpack what’s working, what’s not, and what’s changing in the digital marketing world so you can spend less time guessing and more time growing. Whether you’re growing a brand from your kitchen table or the corner office, you’ll find ideas, inspiration, and a few laughs along the way. Follow @lorrainefball on Instagram, for a more marketing conversations and lots of pretty pictures . Smart. Practical. Surprisingly fun. More than a Few Words is your marketing conversation

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506 Customer Experience

506 Customer Experience

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