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54&4 episodes
- 54&4 - Brand Stock, traffic and metaphorical sailingFrom Lagos traffic and metaphorical sailing, to the power of consistent brand building efforts and marketing cheat codes- we cover it all in this chat with Tamara Ojeaga37 min
- 54&4 - marketing, cooking and a vanishing brand
We touch down in Accra, Ghana - from surfing to ice-cream and brands - we cover it all.
33 min - 54&4
Welcome to 54&4, a journey across 54 countries through the lens of the evergreen 4Ps of Marketing - Product, Price, Place and Promotion. We travel the African continent and talk to marketing professionals about their individual experiences across brands and platforms. We explore the many successes, occasional disappointments and even a few surprises. No Passport or Visa required.
37 min
About 54&4
From the publisher's feed
A journey across Africa through the lens of the evergreen Four P's of Marketing - Product, Price, Place and Promotion.
In this series we travel the African continent, talking to marketing professionals about their individual experiences across brands and platforms. We explore the many successes, occasional disappointments and of course a few surprises - No Passport or Visa required.