In this inspiring client spotlight episode, Annette Ferguson walks you through the incredible transformation of Sarah, a marketing consultant who went from zero profit to £4,000 a month. If you feel like you're working harder than ever but not seeing the financial rewards, this episode provides a repeatable roadmap for transforming your own business.

Key Takeaways:

• Profit is Hiding in Your Business: Learn how to uncover the hidden profit potential in your business by addressing the four key problem areas: cash flow, expenses, pricing, and systems.

• The Power of a Profit Plan: Discover the exact steps to stop money leaks, implement value-based pricing, and set up a cash management system that works for you.

• Scaling the Right Way: Understand why you must fix your business's foundations before you scale, or risk creating a "bigger monster to feed."

In This Episode, You'll Learn:

• Sarah's Starting Point: The emotional and financial reality of a business with good revenue but no profit, and the breaking point that led to change.

• The 5-Step Transformation Process: A detailed breakdown of the steps taken to transform Sarah's business, from an expenses audit to implementing Profit First.

• How to Increase Your Prices Without Losing Clients: Learn how Sarah increased her prices by 60% for new clients and retained 80% of her existing clients.

• The Importance of Operational Efficiencies: Discover how to free up your time and resources by documenting processes, creating templates, and delegating effectively.

Resources Mentioned:

• Money Leaks Exercise Video: https://youtu.be/tKDmRApyrww

• The Profit Plan Book by Annette Ferguson: https://www.annetteandco.co.uk/ppbook

• Book a Fitting Call with Annette & Co: https://annetteandco.co.uk/fitting