This week’s guest is John Pullum, a TV host host, mentalist, hypnotist, motivational speaker, marketing genius and virtual show “tech guru”. This week’s episode has John discussing all of this and more.

John was the TV host of the Discovery Channel series “More Than Human“, the hypnosis / mind control expert for “Unsolved History“, the psychic expert for the “More Science of Magic“, game show host for “Thrill Rides: Put To The Test“, host of the series “Cheating Death“, as well as appearing on other national and international TV shows. 

I believe we are at the precipice of a sea change of how we perform magic and reach audiences. With the advent of using various virtual platforms, we need to learn and embrace technology or be left behind. As years progress, I believe this will be the “new normal” as we use this technology to reach and entertain our clients. We are no longer constrained by time and distance as we can reach any audience at any time without having to worry about arranging for travel and lodging. But reaching these audiences we must stick to the “tried and true” marketing techniques such as client testimonials which will be used to book future shows, virtual or otherwise.

Over the past few month’s John has been busy moderating and co-hosting Franz Harary’s Quarantine Talk on Facebook. In this episode John talks about some of his TV appearances and also gives some incredible marketing ideas that you’ll be able to use right away. We also get into how our new world of virtual shows and ZOOM conferences can change things for the better as far as booking shows. Use ZOOM and StreamYard to your advantage when trying to land that gig. Get a paper and pencil ready because you’ll want to take notes on this one. 

In the first part of our discussion, John shares stories about how he got on television as a show host then he goes into talking about online virtual platforms then closes out with marketing tips on getting and using testimonials. If you would like to use StreamYard and save $10 in the process, then Click Here to get your discount (and help The Magic Word Podcast, too!)

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During this episode I mentioned that there will be a FREE online event coming in October called “Magicians in VR” about Magic and Virtual Reality (VR). You can visit the website at: https://uploadvr.com/vr-magic-altspace/ for more information and to register. During this event, you will see prominent figures come together to virtually “educate, entertain and inspire the immersive content creation community with relevant insights about the art of magic.”

This FREE event is set to take place on Wednesday October 7 in AltspaceVR from 1:00pm PST. The event will discuss how magic can operate in virtual worlds and how the “art of storytelling, understanding audiences, and building relevant and innovative impossibilities” applies to magic in VR.

The aim is to show how digital magic in a virtual world can provide a sense of disbelief just like real world magic, and not just stem from amazement at the technology behind it. The experience will also offer some perspective on the ‘live theater’ aspect of magic, and how this can be applied to VR experiences.