I know you know this but let me remind you of something. Your product or service isn’t going to sell itself. I mean, I think we all wish that weren’t the case and we could just slap something up on our website and have people throwing money at us. But clearly that’s not reality. So, it’s not enough to just have a product or service for sale in order to make sales. You need an offer - a solid, desirable environment for your paid product or service. In this episode, we’re going to talk about the 6 ingredients of an offer to make more sells without feeling “salesy.”

“You’re not pushing anyone on anything or even persuading, really. All it is, when you are in the position of having something to sell and creating an offer around it, you are helping someone make the best decision for them.” - Shawn Mynar

“Without a good offer, people will allow themselves to stay stuck in indecisions for a really really long time.” - Shawn Mynar

“The people who don’t need or want what you have to offer aren’t gonna be interested anyway, no matter what.” - Shawn Mynar

“You need to get compensated properly for your work. Please do not forget that, please make that a priority. Your paying clients also need to feel like they’re getting a good deal for the value of whatever that is. They can and does exist.” - Shawn Mynar

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