On this week's episode of the Less Chatter, More Matter podcast, we've dived into the fun topic of: social media.

We interviewed Rachael Gough, a Brisbane-based, award-winning certified personal stylist, content creator, and mum of two who is committed to showing women of all shapes and sizes, how to embrace their now and find their love for fashion, beauty, and life at all its wonderful stages. 

Now you might be wondering: why a stylist as a guest to a communications show? Well, when it comes to showing up on social media and generating business. Rachael knows how it's done. She has 64,000 followers on Instagram. Having started creating content in 2016. And it's her consistent presence on social media channels that has helped her reframe and shape her business over the years. 

 So in today's episode, Rachael gives us a peek behind the curtain as a content creator, sharing her top tips on how to create content that cuts through the noise. Including getting clear on your audience and showing up for your community ... so, why wait? Let's dive in!

Links mentioned in this episode:

• Change Isn't Hard! Mel's book
• Sign up to the HMC newsletter for fortnightly nuggets of comms gold!
• Get in touch with Rachael:
  • Instagram
  • TikTok
  • Website

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