On this week’s episode, we have a live coaching call! Today we sit down with the dynamic trio behind LIVE WELL IV Hydration Lounge, a veteran-owned, woman-owned, and first responder-owned small business that opened its doors in February. Co-owners Chris Hamilton and Joe Mastrisciano join us to share the challenges and opportunities they've encountered as they establish their presence in the emerging field of IV hydration therapy. Throughout the episode, we talk about their strategies for brand awareness, leveraging social media, and differentiating their business in a competitive market.

As LIVE WELL IV navigates the early stages of growth, we explore effective marketing and outreach strategies, the importance of building strategic community partnerships, and the key metrics they should be tracking for success. The discussion also touches on client retention, customer feedback, and the creation of referral programs to build a loyal customer base. Whether you're a new business owner or looking to fine-tune your approach, this episode offers valuable tips into how to grow and sustain a successful small business in a niche industry. Enjoy! 

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