Most goals don’t fail because they lack ambition — they fail because they lack structure.

In this episode of Daily Influence, Brian Smith explores why milestones are the missing link between setting a goal and actually achieving it. Without milestones, goals drift, accountability becomes emotional, and progress is assumed instead of managed. With milestones, leaders gain clarity, teams gain confidence, and execution becomes intentional.

If you want better results in 2026, this episode will challenge you to stop writing better goals — and start building better milestones.