This week, we are speaking with author and cofounder of The Author Conservatory, Kara Swanson. Listen as Kara shares her insights on building and managing a Street Team as an effective book-selling strategy, emphasizing the importance of training, clear communication, and establishing relationships with team members. Kara also discusses strategies for engaging readers, setting expectations, and nurturing a supportive community. It's an inspiring conversation that will have you rethinking launch teams altogether! Listen in. For show notes, go to https://writingoffsocial.com/69