This episode is about creating products that are designed to "generate value" for consumers, in place of "extracting value" from consumers. There is a big difference! 

George Serediuc is a Principal Designer based in Romania. He runs a consultancy gig to help companies & institutions build inclusive digital products that are purposeful & human-centered. 

We talk about the philosophy of user-centered design and I make a prediction of the end of free trials, as more regulation is created in digital products. Connect with George: https://www.linkedin.com/in/georgeserediuc/



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