The cost of higher education has been climbing for many years, making it harder for families to afford to send their children to college. Most advisors are familiar with what a 529 plan is, yet only about 18% of children have these plans in place¹. 

Mark Kantrowitz of SavingForCollege.com joins the podcast to discuss how advisors can bridge the gap and become advocates for creating college savings plans. Plus, we discuss the importance of starting early in a child’s life, even in small increments, rather than waiting until high school.

For full show notes and links mentioned in this episode, visit https://www.bmogam.com/us-en/advisors/news-and-insights/funding-education-with-a-529-plan/.

 1 - Source: College Savings Plan Network, U.S. Census Bureau