Most business owners did not start out thinking they  were going to be sales people, but somewhere along the line they figured out that was what they had become. 
Guest Susan Trumpler shares tips on how to manage the role none of us prepared for. One of her first tips is to remember how people make decisions.
It is natural for us to rely on our primitive brain that was put into their head to keep them safe.  So the more you, as a seller, are in touch with how people think and why they make decisions the way they do the more successful you will be in moving them along the sales pathway.

Most business owners did not start out thinking they were going to be sales people, but somewhere along the line they figured out that was what they had become. Guest Susan Trumpler shares tips on how to manage the role none of us prepared for. One of her first tips is to remember how people make decisions. It is natural for us to rely on our primitive brain that was put into their head to keep them safe. So the more you, as a seller, are in touch with how people think and why they make decisions the way they do the more successful you will be in moving them along the sales pathway.

Most business owners did not start out thinking they&nbsp; were going to be sales people, but somewhere along the line they figured out that was what they had become.&nbsp;
Guest Susan Trumpler shares tips on how to manage the role none of us prepared for. One of her first tips is to remember how people make decisions.
It is natural for us to rely on our primitive brain that was put into their head to keep them safe.&nbsp; So the more you, as a seller, are in touch with how people think and why they make decisions the way they do the more successful you will be in moving them along the sales pathway.

#777 Get To Yes Faster

More than a Few Words - A Marketing Conversation is a smart, down-to-earth show about what’s really working in marketing and what isn’t.  All in about 10 minutes. 

Every week, Lorraine Ball sits down with marketers, entrepreneurs, and the occasional mischief-maker.  Some are seasoned pros. Others are figuring it out as they go. But all of them share tips you can use. And stories you won’t hear anywhere else.

No fluff, no jargon, just real-world lessons, actionable ideas, and a peek behind the curtain of what actually works.

What You’ll Hear:
• Real talk with real experts—marketers, creatives, business owners who’ve been in the trenches.
• Marketing strategies you can actually use—no jargon, no gatekeeping.
• Encouragement without the ego—especially for women building bold businesses on their own terms.
• A mix of wit, wisdom, and the occasional marketing metaphor—because learning should feel like a good conversation, not a lecture.

We’ll unpack what’s working, what’s not, and what’s changing in the digital marketing world so you can spend less time guessing and more time growing.

Whether you’re growing a brand from your kitchen table or the corner office, you’ll find ideas, inspiration, and a few laughs along the way.  

Follow @lorrainefball on Instagram, for a more marketing conversations and lots of pretty pictures . 

Smart. Practical. Surprisingly fun. More than a Few Words is your marketing conversation

Business

Entrepreneurship

Marketing

More than a Few Words - A Marketing Conversation is a smart, down-to-earth show about what’s really working in marketing and what isn’t. All in about 10 minutes. Every week, Lorraine Ball sits down with marketers, entrepreneurs, and the occasional mischief-maker. Some are seasoned pros. Others are figuring it out as they go. But all of them share tips you can use. And stories you won’t hear anywhere else. No fluff, no jargon, just real-world lessons, actionable ideas, and a peek behind the curtain of what actually works. What You’ll Hear: • Real talk with real experts—marketers, creatives, business owners who’ve been in the trenches. • Marketing strategies you can actually use—no jargon, no gatekeeping. • Encouragement without the ego—especially for women building bold businesses on their own terms. • A mix of wit, wisdom, and the occasional marketing metaphor—because learning should feel like a good conversation, not a lecture. We’ll unpack what’s working, what’s not, and what’s changing in the digital marketing world so you can spend less time guessing and more time growing. Whether you’re growing a brand from your kitchen table or the corner office, you’ll find ideas, inspiration, and a few laughs along the way. Follow @lorrainefball on Instagram, for a more marketing conversations and lots of pretty pictures . Smart. Practical. Surprisingly fun. More than a Few Words is your marketing conversation

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