The Podcast Manager Show

78. Success Story: Brittany Kues on landing high end podcast management clients


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EPISODE 78

So I've said it before and I'll say it again, you NEED to raise your rates! Today I'm speaking with a podcast manager that has taken that advice and done it successfully. After losing her then-current podcast clients to some unforeseen events, Brittany Kues re-set her business and raised her rates. She is now working with those high-end clients we all dream about. Brittany has some great advice for us about where to go to find those clients and how to increase the value you are providing with your services. 

Like a lot of us, Brittany began her online career with a desire for work-life balance. After a false start when she signed up for an online course and got scammed, Brittany found the right education and started working as a virtual assistant. When she found out about podcast management, she was hooked! Brittany is now making great money working part time, developing her own podcast, and deciding on future directions for her company. Today she shares her opinions on outsourcing, social media, and the futility of haggling with clients over pricing. 

In this episode, we cover:

- The powerhouse combination of podcasts and Pinterest

- Where and how to find new clients

- When to outsource and what it may allow your business to achieve

- The dangers of Shiny Marketing Syndrome

- Why show notes are an important part of podcast growth

- Striking a balance between home and mom life and work

- How to make your services stand out to potential clients

- The benefits of working with high-end clients (It's not just the money!)

If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrighton

SHOW NOTES: https://laurenwrighton.com/episode78

 

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The Podcast Manager ShowBy Lauren Wrighton

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