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Welcome back to another episode of Do the Impossible. 

On today’s episode, Bryan Mcfarland and I engage in a thought-provoking conversation about shifting identities and breaking barriers. Brian shares his passion for ultra marathons and how they have pushed him to accomplish seemingly impossible tasks. However, due to lower back issues, he has taken a break from racing and has shifted his focus to strength training. This transition has sparked a search for a new identity outside of being an ultra runner, leading him to consider running a sales agency in the manufacturing industry.

The conversation dives deeper into the power of beliefs and eliminating contradictory thoughts that hinder personal growth. We emphasizes the importance of focusing on strengthening the primary belief or goal, while discarding any beliefs that indicate something won't work. Despite his newfound enjoyment for strength training, Brian still feels the pull of ultramarathons, highlighting the challenge of transitioning identities, a challenge many of us go through in our lives. 

Brian Mcfarland is a remarkable individual with an indomitable spirit. For over a decade, he has immersed himself in the world of ultra marathons, pushing his limits and defying expectations. Through his passion for running, Brian has not only cultivated mental resilience and self-belief but has also channeled these attributes into building three successful businesses. Now, facing a new chapter in his life, Brian navigates the challenges of transitioning his identity while juggling the responsibilities of being a dedicated husband and father.

Key Takeaways: 

(00:00:00) Intro

(00:02:27) Breaking barriers with Ultra, questioning identity.

(00:06:10) Shifting identities, beliefs creating block in reality.

(00:09:40) Frequency transcends thinking. Mindset and energy. Coaching guides mindset, shifts perception. Moving beliefs, shaping a powerful identity. Architect your desired self through mindset shifts.

(00:16:25) Identity is flexible, can be changed.

(00:20:59) Impact reduction in running through different techniques.

(00:22:23) Exploring strength training amid back pain.

(00:25:14) Subconscious messages guide towards present parenthood.

(00:27:24) Outro

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Do the Impossible is a weekly podcast with Jason Drees that focuses on helping you align your mindset for success. Follow so you never miss an episode!