After reading Mel’s LinkedIn profile I was amazed at the experience she has. She has worked for some of the biggest brands in the world, governments and now runs her own social media agency.

 

There were lots of great takeaways in the episode, so grab that pen and notepad, and enjoy!

• What you need to plan for before you make the escape from corporate
• How to be authentic to yourself and not just to focus on the money
• How to work with Not for Profits
• How to create a unique value proposition in a seemingly crowded market
• What are the future trends with social
• Why voice will become such an important medium
• Why referrals are so important and how to build lasting connections
• Why people are migrating from Facebook and Twitter to LinkedIn for B2B

 

Important Links & Mentions From This Episode:

• Mel Kettle’s LinkedIn profile
• Melkettle.com
• Mel’s book: The Social Association
• Bonjoro
• G Suite
• Dropbox
• Borrow Box
• Libby
• Amazon Alexa
• Gabrielle Dolan’s Authentic Leadership Podcast
• Steal The Show podcast
• Stand Out Life Podcast
• Here’s The Thing with Alec Baldwin
• Chat 10 Looks 3 podcast