There's a reason Winfluence often features people representing the influence marketing software solutions and it isn't sponsorship dollars. These are the people working in and thinking about influence marketing every day, so they have great insights and perspective to share.

I thought I knew most of the players in the software space until I recently stumbled upon Find Your Influence, an end-to-end influencer marketing software and managed services company based in the Phoenix area. Its co-founders, Jamie Reardon and Cristine Vieria, sat out to build the first complete software solution for the industry. They've been around since 2013.

We did a deep dive into their software platform, but then chatted about what 2021 has in store for us in the influence marketing space. Jamie even opened up the conversation about performance-based influencer marketing, which triggered a slightly different context for me, but we had a very informative and insightful conversation about that and other topics you'll be smarter for hearing.

Dive in with us and be sure to share the episode with a friend or colleague who might enjoy the discussion as well.

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