How do you go from junior to senior event pro? This isn’t about how many events you’ve done or how long you’ve been in the industry. It’s about what actually moves you from junior to senior in iconic events - how you show up, how you communicate, how people experience you, and the mindset that makes them trust you. If you’re ready to take bigger roles, lead with confidence, and finally be seen as the pro you already are, this one’s for you.

If you’re serious about stepping into an iconic events career and you want to go deeper, A FLAIR for Iconic Events starts soon. It’s my 8 week program designed to help you cross over into the iconic events world with strategy, network, and confidence. Enrollment is open now!

⁠⁠⁠⁠⁠https://lauralloydevents.com/a-flair-for-iconic-events⁠⁠⁠⁠⁠

Get a copy of my 2 NEW FREEBIES:

21 Places to Find Iconic Event Opportunities

A super simple and straightforward resource to help you uncover where opportunities for your dream events exist

⁠⁠⁠⁠⁠https://iconicevents.thrivecart.com/21-places-iconic-events-opportunities⁠⁠⁠⁠⁠

The Iconic Events Career Evolution Guide

Get this powerful, no fluff (and not so basic) guide for event pros craving more. Whether you're shifting sectors, re-entering after a break, or finally ready to go after big events, this guide will help you get started:

⁠⁠⁠⁠⁠https://iconicevents.thrivecart.com/the-iconic-events-career-evolution-guide/⁠⁠⁠⁠⁠

Support Laura:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/laurayarblloyd⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Connect with Laura:

LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/laurayarbroughlloyd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.lauralloydevents.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/lauralloydevents⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/aflairforvipevents⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Youtube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@laurayarbroughlloyd⁠

If you’ve been feeling like your career’s slowed down but you’re still capable, still delivering, just not growing the way you used to, this one’s for you. I’ve been in that space where work’s going fine on paper, but inside, it feels flat. You know you’re capable of more and want more, but it’s not quite clicking. In this episode, I’m talking about what that plateau really means, why it’s normal, and how to start building momentum again without pretending everything’s perfect.

If you’re serious about stepping into an iconic events career and you want to go deeper, A FLAIR for Iconic Events starts soon. It’s my 8 week program designed to help you cross over into the iconic events world with strategy, network, and confidence. Enrollment is open now!

⁠⁠⁠⁠https://lauralloydevents.com/a-flair-for-iconic-events⁠⁠⁠⁠

Get a copy of my 2 NEW FREEBIES:

21 Places to Find Iconic Event Opportunities

A super simple and straightforward resource to help you uncover where opportunities for your dream events exist

⁠⁠⁠⁠https://iconicevents.thrivecart.com/21-places-iconic-events-opportunities⁠⁠⁠⁠

The Iconic Events Career Evolution Guide

Get this powerful, no fluff (and not so basic) guide for event pros craving more. Whether you're shifting sectors, re-entering after a break, or finally ready to go after big events, this guide will help you get started:

⁠⁠⁠⁠https://iconicevents.thrivecart.com/the-iconic-events-career-evolution-guide/⁠⁠⁠⁠

Support Laura:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/laurayarblloyd⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Connect with Laura:

LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/laurayarbroughlloyd⁠⁠⁠⁠⁠⁠⁠⁠⁠

Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.lauralloydevents.com⁠⁠⁠⁠⁠⁠⁠⁠⁠

Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/lauralloydevents⁠⁠⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/aflairforvipevents⁠⁠⁠⁠⁠⁠⁠⁠⁠

Youtube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@laurayarbroughlloyd⁠

Guest lists at events are power, politics, and multimillion dollar relationships. In this episode, I am talking about how last minute additions, surprise VIPs, and table changes (…11 times…) can make or break an iconic event. Learn how to stay in control, keep sponsors happy, and protect the reputations that matter all while looking completely unbothered. If you want to get hired for bigger gigs or elevate your credibility in high stakes environments, this one’s for you!

If you’re serious about stepping into an iconic events career and you want to go deeper, A FLAIR for Iconic Events starts soon. It’s my 8 week program designed to help you cross over into the iconic events world with strategy, network, and confidence. Enrollment is open now!

⁠⁠⁠https://lauralloydevents.com/a-flair-for-iconic-events⁠⁠⁠

Get a copy of my 2 NEW FREEBIES:

21 Places to Find Iconic Event Opportunities

A super simple and straightforward resource to help you uncover where opportunities for your dream events exist

⁠⁠⁠https://iconicevents.thrivecart.com/21-places-iconic-events-opportunities⁠⁠⁠

The Iconic Events Career Evolution Guide

Get this powerful, no fluff (and not so basic) guide for event pros craving more. Whether you're shifting sectors, re-entering after a break, or finally ready to go after big events, this guide will help you get started:

⁠⁠⁠https://iconicevents.thrivecart.com/the-iconic-events-career-evolution-guide/⁠⁠⁠

Support Laura:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/laurayarblloyd⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠

Connect with Laura:

LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/laurayarbroughlloyd⁠⁠⁠⁠⁠⁠⁠⁠

Website: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.lauralloydevents.com⁠⁠⁠⁠⁠⁠⁠⁠

Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/lauralloydevents⁠⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/aflairforvipevents⁠⁠⁠⁠⁠⁠⁠⁠

Youtube: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@laurayarbroughlloyd⁠

Front of house can make or break any VIP or iconic event. In this episode, I walk you through my approach to prepping FOH teams from volunteers and last minute temps to uniform checks, dishing out their tasks, and empowering the team. You’ll get my insider tips that ensure your team shows up confident, aligned, and ready to deliver a seamless guest experience every time.

If you’re serious about stepping into an iconic events career and you want to go deeper, A FLAIR for Iconic Events starts soon. It’s my 8 week program designed to help you cross over into the iconic events world with strategy, network, and confidence. Enrollment is open now!

⁠⁠https://lauralloydevents.com/a-flair-for-iconic-events⁠⁠

Get a copy of my 2 NEW FREEBIES:

21 Places to Find Iconic Event Opportunities

A super simple and straightforward resource to help you uncover where opportunities for your dream events exist

⁠⁠https://iconicevents.thrivecart.com/21-places-iconic-events-opportunities⁠⁠

The Iconic Events Career Evolution Guide

Get this powerful, no fluff (and not so basic) guide for event pros craving more. Whether you're shifting sectors, re-entering after a break, or finally ready to go after big events, this guide will help you get started:

⁠⁠https://iconicevents.thrivecart.com/the-iconic-events-career-evolution-guide/⁠⁠

Support Laura:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/laurayarblloyd⁠ ⁠⁠⁠⁠⁠⁠⁠⁠

Connect with Laura:

LinkedIn: ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/laurayarbroughlloyd⁠⁠⁠⁠⁠⁠⁠

Website: ⁠⁠⁠⁠⁠⁠⁠https://www.lauralloydevents.com⁠⁠⁠⁠⁠⁠⁠

Instagram: ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/lauralloydevents⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/aflairforvipevents⁠⁠⁠⁠⁠⁠⁠

Youtube: ⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@laurayarbroughlloyd⁠

Freelance life in major events isn’t glamorous all the time, but it’s uniquely rewarding. From schedule freedom and rapid growth to isolation, temporary teams, and hitting ceilings, I share what’s really happening. Whether you’re freelancing, aspiring to break into iconic events, or just curious about freelance realities, I'll talk you through my highs and lows of being a freelancer in the events industry.

If you’re serious about stepping into an iconic events career and you want to go deeper, A FLAIR for Iconic Events starts soon. It’s my 8 week program designed to help you cross over into the iconic events world with strategy, network, and confidence. Enrollment is open now!

⁠https://lauralloydevents.com/a-flair-for-iconic-events⁠

Get a copy of my 2 NEW FREEBIES:

21 Places to Find Iconic Event Opportunities

A super simple and straightforward resource to help you uncover where opportunities for your dream events exist

⁠https://iconicevents.thrivecart.com/21-places-iconic-events-opportunities⁠

The Iconic Events Career Evolution Guide

Get this powerful, no fluff (and not so basic) guide for event pros craving more. Whether you're shifting sectors, re-entering after a break, or finally ready to go after big events, this guide will help you get started:

⁠https://iconicevents.thrivecart.com/the-iconic-events-career-evolution-guide/⁠

Support Laura:

⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/laurayarblloyd⁠ ⁠⁠⁠⁠⁠⁠⁠

Connect with Laura:

LinkedIn: ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/laurayarbroughlloyd⁠⁠⁠⁠⁠⁠

Website: ⁠⁠⁠⁠⁠⁠https://www.lauralloydevents.com⁠⁠⁠⁠⁠⁠

Instagram: ⁠⁠⁠⁠⁠⁠https://www.instagram.com/lauralloydevents⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠https://www.instagram.com/aflairforvipevents⁠⁠⁠⁠⁠⁠

Youtube: ⁠⁠⁠⁠⁠⁠https://www.youtube.com/@laurayarbroughlloyd⁠

The iconic events ecosystem isn’t like corporate events, and if you’ve been trying to land these event roles with a corporate mindset, that’s why you’re getting stuck. In this episode, I’m breaking down what I mean when I say “iconic events” (and what they are not), why these events operate completely differently from the corporate events world, how careers are actually built in this ecosystem and what you can start doing now to position yourself for global stages like Wimbledon, the Oscars, the Olympics, and beyond.

If you’re serious about stepping into an iconic events career and you want to go deeper, A FLAIR for Iconic Events starts soon. It’s my 8 week program designed to help you cross over into the iconic events world with strategy, network, and confidence. Enrollment is open now!

https://lauralloydevents.com/a-flair-for-iconic-events

Get a copy of my 2 NEW FREEBIES:

21 Places to Find Iconic Event Opportunities

A super simple and straightforward resource to help you uncover where opportunities for your dream events exist

https://iconicevents.thrivecart.com/21-places-iconic-events-opportunities

The Iconic Events Career Evolution Guide

Get this powerful, no fluff (and not so basic) guide for event pros craving more. Whether you're shifting sectors, re-entering after a break, or finally ready to go after big events, this guide will help you get started:

https://iconicevents.thrivecart.com/the-iconic-events-career-evolution-guide/

Support Laura:

⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/laurayarblloyd⁠ ⁠⁠⁠⁠⁠⁠

Connect with Laura:

LinkedIn: ⁠⁠⁠⁠⁠https://www.linkedin.com/in/laurayarbroughlloyd⁠⁠⁠⁠⁠

Website: ⁠⁠⁠⁠⁠https://www.lauralloydevents.com⁠⁠⁠⁠⁠

Instagram: ⁠⁠⁠⁠⁠https://www.instagram.com/lauralloydevents⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠https://www.instagram.com/aflairforvipevents⁠⁠⁠⁠⁠

Youtube: ⁠⁠⁠⁠⁠https://www.youtube.com/@laurayarbroughlloyd⁠

Seating celebrities isn’t just “putting names on a table.” It’s a weird mix of social chess, PR strategy, and avoiding certain people making awkward eye contact across a room. In this episode, I’m giving insight into how seating actually works at galas, fashion shows, and awards shows and the little tricks that keep the people happy, the brand partnerships front and center, and the photographers getting exactly the shot they want.

Get a copy of my NEW FREEBIE: The Iconic Events Career Evolution Guide

Get this powerful, no fluff (and not so basic) guide for event pros craving more. Whether you're shifting sectors, re-entering after a break, or finally ready to go after big events, this guide will help you get started:

https://iconicevents.thrivecart.com/the-iconic-events-career-evolution-guide/

Get on the waitlist for my upcoming group program! 

A Flair for IconicEvents® is launching as a group program in the fall of 2025! Learn more and get on the waitlist now! Waitlist members get extra perks. 

⁠⁠⁠⁠⁠⁠⁠https://lauralloydevents.com/a-flair-for-iconic-events⁠⁠

Support Laura:

⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/laurayarblloyd⁠ ⁠⁠⁠⁠⁠⁠

Connect with Laura:

LinkedIn: ⁠⁠⁠⁠⁠https://www.linkedin.com/in/laurayarbroughlloyd⁠⁠⁠⁠⁠

Website: ⁠⁠⁠⁠⁠https://www.lauralloydevents.com⁠⁠⁠⁠⁠

Instagram: ⁠⁠⁠⁠⁠https://www.instagram.com/lauralloydevents⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠https://www.instagram.com/aflairforvipevents⁠⁠⁠⁠⁠

Youtube: ⁠⁠⁠⁠⁠https://www.youtube.com/@laurayarbroughlloyd⁠

Welcome to The IconicEvents Series, a special segment of A Flair for VIP Events. In Episode 7, I sit down with Cat Kevern, Freelance event professional and managing director of Electric Cat to talk about what it's like working at the Olympics, how to get involved, the best and worst parts of a long major event, and even a little about festivals!

Connect with Cat: 

LinkedIn: https://www.linkedin.com/in/cat-kevern/

In The IconicEvents Series, I sit down with event professionals from rising talent to industry leaders who’ve worked behind the scenes at some of the world’s most iconic events, from global sporting events to red carpet premieres. You’ll hear firsthand what it takes to make these events happen, the career moves that got them there, and the insider lessons you won’t find anywhere else. Whether you’re just starting out or leveling up, this series will help you step into your iconic events era.

Connect with Laura LinkedIn: https://www.linkedin.com/in/laurayarbroughlloyd

Website: https://www.lauralloydevents.com

Instagram: https://www.instagram.com/lauralloydevents

Podcast: https://open.spotify.com/show/5NlMVdhKnrF5Gsto2vfEio?si=k_MVgyj5RdOvX0UsB2t8VA

Support Laura: ⁠⁠⁠https://www.buymeacoffee.com/laurayarblloyd⁠

Freebie: https://iconicevents.thrivecart.com/the-iconic-events-career-evolution-guide/

The arrivals process is the part of the event that can feel like absolute chaos, and if you get it wrong, your whole first impression is bad. But when you nail it, it’s magical. Give me a red carpet any day. In this episode, I’m walking you through the VIP and celebrity arrivals at red carpets, premieres, and luxury events with a few of my arrivals tips and tricks.

Get a copy of my NEW FREEBIE: The Iconic Events Career Evolution Guide

Get this powerful, no fluff (and not so basic) guide for event pros craving more. Whether you're shifting sectors, re-entering after a break, or finally ready to go after big events, this guide will help you get started:

https://iconicevents.thrivecart.com/the-iconic-events-career-evolution-guide/

Get on the waitlist for my upcoming group program! 

A Flair for IconicEvents® is launching as a group program in the fall of 2025! Learn more and get on the waitlist now! Waitlist members get extra perks. 

⁠⁠⁠⁠⁠⁠⁠https://lauralloydevents.com/a-flair-for-iconic-events⁠⁠

Support Laura:

⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/laurayarblloyd⁠ ⁠⁠⁠⁠⁠⁠

Connect with Laura:

LinkedIn: ⁠⁠⁠⁠⁠https://www.linkedin.com/in/laurayarbroughlloyd⁠⁠⁠⁠⁠

Website: ⁠⁠⁠⁠⁠https://www.lauralloydevents.com⁠⁠⁠⁠⁠

Instagram: ⁠⁠⁠⁠⁠https://www.instagram.com/lauralloydevents⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠https://www.instagram.com/aflairforvipevents⁠⁠⁠⁠⁠

Youtube: ⁠⁠⁠⁠⁠https://www.youtube.com/@laurayarbroughlloyd⁠

Welcome to The IconicEvents Series, a special segment of A Flair for VIP Events. In Episode 6, I sit down with Maria-Eliza Radu, Event Freelancer to talk about what it's like working at the Marvels of Saudi Orchestra Shows in London and Tokyo as an Artist Liaison, how she got involved, how big events have helped her early career path and more!

Connect with Maria: 

LinkedIn: https://www.linkedin.com/in/maria-eliza-radu-23519319b/ 

Instagram: https://www.instagram.com/mariaeliza.events/

Email: [email protected]

In The IconicEvents Series, I sit down with event professionals from rising talent to industry leaders who’ve worked behind the scenes at some of the world’s most iconic events, from global sporting events to red carpet premieres. You’ll hear firsthand what it takes to make these events happen, the career moves that got them there, and the insider lessons you won’t find anywhere else. Whether you’re just starting out or leveling up, this series will help you step into your iconic events era.

Connect with Laura

LinkedIn: https://www.linkedin.com/in/laurayarbroughlloyd

Website: https://www.lauralloydevents.com

Instagram: https://www.instagram.com/lauralloydevents

Podcast: https://open.spotify.com/show/5NlMVdhKnrF5Gsto2vfEio?si=k_MVgyj5RdOvX0UsB2t8VA

Support Laura: ⁠⁠⁠https://www.buymeacoffee.com/laurayarblloyd⁠

Freebie: https://iconicevents.thrivecart.com/the-iconic-events-career-evolution-guide/