I've never been the most savvy person when it comes to social media. There are people who can gain more followers while they sleep than I can giving it a full-force effort.

There are things I'm good at, and I'd just as soon focus my attention on those things, rather than things I'm not good at.

So I have more or less ignored the major social media organs as a tool for promoting my business.

And truth be told, with all the horror stories I hear about how Facebook, Twitter, Instagram and what not use your private data for their own profit, all the senseless bickering over face masks and what not, the dehumanizing nature of social media in general, I don't see how I'm missing out on anything by not taking part.

That is until now. Two people I highly respect in the business world, Troy Broussard and Ben Settle, have launched a brand new social media platform. It's called "Social Lair" and it's pretty much the antithesis of what social media has come to stand for in the 15 years since it became a thing.

Data is completely private; there are potentially ads - if the owner of the "lair" so wishes, but the owners of the platform don't profit from them one bit.

Now, it's not free. There is a paywall, but I as the owner of the "lair" pay the small monthly fee to make it possible.

There's far more to be said about it, but I'm excited about it. I see it being a big part of my business in the future.

I'm doing a test drive of the platform currently, and am looking to invite a few people to test it out with me. No you can't call your aunt in Texas with it, and you can't post videos for the time being, but it does what I believe is the secret sauce to any online business: it builds community.

If you want to join me in the test drive, just send me an email: [email protected] and type the words "Social lair invite" in the subject line. I'll send instructions from there.

Face masks are optional.

Support this show http://supporter.acast.com/trumpetdynamics.

See acast.com/privacy for privacy and opt-out information.