Our guest this week is Michael Zipursky, CEO and Founder at Consulting Success. Consulting Success is a firm dedicated to training consultants of various skill levels. Michael had previously run several consulting firms himself, and in this episode, he shares his insights on the best initial steps to get a consulting firm off the ground. He further discusses what to do first, how to determine what to sell, how to get feedback from the market, and how to go to market efficiently. If you’d like to learn how to get more involved in serving your clients with AI-related projects, be sure to download our PDF brief called “Beginning with AI - 3 Critical Insights for Non-Technical Leaders” at emerj.com/beg1.