We're taking a critical look at the Double Diamond model, aka. Dual Track Development, aka. Dual Track Agile.

This widely-adopted model might be leading leadership and/or teams astray, so we're taking some time to explore its limitations in real-world applications. 

From the misconception of linear progression to the crucial importance of keeping customers involved throughout the process, Brian tries to convince Om that the model needs significant rethinking!

Other things we discuss are:

• Why the "messy middle" is where the real magic happens
• How to properly involve your whole team in both discovery and delivery
• The importance of continuous customer involvement
• Why organizational support is crucial for success

#ProductManagement #AgileMethodology #ProductDevelopment #Leadership #ProductStrategy

product management, agile methodology, product development, leadership, team development, double diamond, product discovery, product delivery, agile coaching, product strategy

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