Stop wasting time building the wrong thing faster!

In this episode of Arguing Agile, Product Manager: Brian Orlando and Business Agility Coach to THE STARS: Om Patel respond to yet another listener question, discussing Product Risk Analysis in agile environments! 

Listen or watch as they challenge the common misconception that analyzing risks upfront is "waterfall" and reveal why ignoring product risks until you've burned three sprints is how teams end up building features nobody wants.

Stick around while the hosts break down Marty Cagan's four critical product risks (Valuable, Usable, Feasible, and Business-Viable) but stick around for the conversation on why most teams focus on execution risks while the real product killers are hiding in plain sight!

The topics covered are:
- Difference between product risks and execution risks
- Why traditional risk registers are theater
- "Speed-to-death" prioritization for testing assumptions
- Handling team skill gaps as feasibility risks
- Aligning stakeholders who fixate on the wrong risks
- Why business viability (pricing, unit economics) is the most ignored yet most dangerous risk

This episode is great for product managers, agile coaches, and team members who want to stop building things people don't want.

#ProductManagement #Agile #RiskAnalysis

REFERENCES

"Marty Cagan - Inspired", "Melissa Perri - Escaping the Build Trap", "Teresa Torres - Continuous Discovery Habits", "David Marquet - Turn the Ship Around", "Product School blog", "Eric Reis - The Lean Startup"

LINKS
YouTube

Website

Spotify: https://open.spotify.com/show/362QvYORmtZRKAeTAE57v3
Apple: https://podcasts.apple.com/us/podcast/agile-podcast/id1568557596