AADOM Radio & Plan Forward Present:

Megan Lohman-Founder & Co-CEO 

Learning Objectives:

- How to capitalize on open-enrollment season to grow your membership base.

- Strategic daily opportunities to remind patients and your team of the membership plan

- Where to find marketing gold in existing patient communications that position your membership plan as the best option for their care.

More About Megan:

As Founder and Co-CEO of Plan Forward, Megan Lohman leads the company’s product development and internal operations. Leveraging her years of industry experience as a financial coordinator for a dental practice, and knowledge of dental membership plans, Lohman works closely with Plan Forward’s partners and customers to honor the company’s mission of being the membership engine that makes great practices even better.

More About Plan Forward:

Plan Forward is leading dental software company enabling dental practices to offer an alternative method of payment to their uninsured patients. The comprehensive solution includes an innovative new platform for enabling the custom creation, management and analysis of dental membership plans, compliant membership agreements, and marketing support to drive membership growth for practices and groups. The company was founded in 2018, and has assembled an experienced, seasoned team of technologists and domain experts. Visit Plan Forward at planforward.io. www.planforward.io

More About AADOM:

https://www.dentalmanagers.com/

AADOM Radio & Sunbit Present:

Adrian Valente

Learning Objectives:

-How to integrate financing into each stage of the patient journey

-What channels to leverage to maximize marketing success

-What successful financing marketing looks like with real-life examples

-How to modernize patient financing to enhance the patient experience

More About Adrian:

Adrian Valente is the Director of Training at Sunbit, the fast-growing patient financing technology company, and supports training, enablement, and community engagement. His training methodologies have been used by more than 115,000 dental, auto, and optical professionals on how and when to offer financing to customers. As the resident subject matter expert for all things Sunbit, you’ll find him hosting podcasts, events, interviews, and coaching sessions across the verticals they serve.

More About Sunbit:

https://sunbit.com/

Sunbit builds financial technology for real life. Our technology eases the stress of paying for life's expenses by giving people more options on how and when they pay. Sunbit offers a point-of-sale payment option available at more than 20,000 service locations, including auto dealership service centers and F&I departments, optical practices, dentist offices, veterinary clinics, and specialty healthcare services. Sunbit was included on the 2022 and 2023 Inc. 5000 list. The financial technology company has also been named a Most Loved Workplace®, Best Point of Sale Company, A N.A. Deloitte Technology Fast 500 company and a Top Fintech Startup by CB Insights. Loans are made by Transportation Alliance Bank, Inc., dba TAB Bank, which determines qualifications for and terms of credit.

More About AADOM:

https://www.dentalmanagers.com/

AADOM Radio & Kleer Present:

Dianna McHugh, Customer Success Team Leader

Learning Objectives:

-Lessons in PPO analysis

-Steps to successfully disengage from participation without impacting patients or production

-How to best support patients through the transition

More About Dianna:

Dianna leads the Kleer Success Team, an award-winning group of dedicated professionals committed to helping customers get the maximum value out of their Kleer-powered membership plan. She’s been at Kleer since day 1 and has worked with 100s of office managers to help them implement successful membership plans. She’s always worked in customer focused roles and sincerely cares about how Kleer can help impact your practices for the better!

More About Kleer:

https://www.kleer.com/

More About AADOM:

https://www.dentalmanagers.com/

AADOM Radio & eAssist Dental Solutions Presents:

Penny Reed-Chief Growth Officer/eAssist Dental Solutions

Learning Objectives:

Uncover limiting beliefs regarding outsourcing

Learn more about the “genius work” theory and how to boost productivity

Discover how to measure ROI and evaluate other hidden costs such as burnout and turnover

More About Penny:

Penny Reed is the Chief Growth Officer at eAssist Dental Solutions, and the author of the book, Growing Your Dental Business. Penny was recruited by her own dentist to run his growing practice, after spending two years as an IT manager with the Walmart Corporation.

Penny has over 30 years of experience as a speaker and dental business coach and has been designated a Leader in Dental Consulting by Dentistry Today from 2007 to present. She is a certified “Behavioral Consultant” through the Institute for Motivational Living, and a former Dale Carnegie Trainer.

Penny supports the marketing department at eAssist, the nation’s leader in outsourced dental billing. She speaks at dental meetings about team coachability, effective revenue cycle management, and practice growth.

Penny is a member of the Academy of Dental Management Consultants, The Speaking and Consulting Network, and a Speaking/Consulting member of the American Association of Dental Office Management.

More About eAssist Dental Solutions:

eAssist Dental Solutions, a Henry Schein company, is the nation’s leading platform for dental billing and patient billing services for dental offices. eAssist serves thousands of dental practices through a proprietary technology platform that connects dental practices to vetted dental billing specialists, allowing practice owners to fully outsource their billing department. The end-to-end solution enhances a dental practice’s revenue cycle management and eases the burden on office staff, ultimately helping practices be more efficient, profitable, and patient-focused.

Learn more at www.dentalbilling.com, Facebook.com/eAssistMe, and @eAssist.me on Instagram

Learn More About AADOM:

https://www.dentalmanagers.com/

AADOM Radio & Roadside Dental Marketing 

Present:

Kelsey Halvarson-Roadside's Privacy & Security Officer

Learning Objectives:

● 6 HIPAA marketing mistakes often overlooked  

● You’ll walk away with an action plan to fix those mistakes and fast

● Why HIPAA could skyrocket your SEO rankings and visibility

Learn More About Kelsey:

With 15+ years of experience in online marketing, SEO, and paid ad campaigns on Google, Facebook, and other major platforms, Kelsey helps his clients get found online with forward-thinking strategies.

Now becoming Roadside’s Privacy and Security Officer, Kelsey leads the team to adhere to HIPAA compliance while getting their clients measurable ROI. Kelsey is certified for Google Ads, Google Search Console, Google Analytics, and Bing for Paid Ads.

Learn More About Roadside Dental Marketing:

https://www.roadsidedentalmarketing.com/

Learn More About AADOM:

https://www.dentalmanagers.com/

AADOM Radio & RecallMax Presents:

Josh Muir-Director of Strategic Partnerships-RecallMax

Learning Objectives:

1. How technology can help you spot the quick wins in your practice.

2. Understand how to build a patient care journey beyond automation.

3. Learn the limitations of your processes and how technology can solve them.

More About Josh:

Josh Muir, Director of Strategic Partnerships

Josh is responsible for consulting with DSO’s and group dental practices on how RecallMax can help grow their practices organically through hygiene optimization and system implementation. Backed with over a decade of senior leadership experience in the medical service industry he is highly experienced in growing organizations on an acquisition and operational basis. Josh’s expertise is in identifying the key opportunities within growing practices and can provide advice on how to create buy-in through the process of change.

More About RecallMax:

RecallMax™ is regarded as a personal assistant for your entire team. It keeps dental chairs full, workloads manageable, practices productive, and staff and patients happy. Our industry-leading software does this by taking the stress away from time-consuming and frustrating operational tasks. Leaving you focused on dentistry and patient care whilst we take care of helping your practice run effectively and efficiently so patient retention and practice revenues continue to grow.
Behind our software sits a team backed with decades of dental industry experience. In fact, RecallMax was designed by dental professionals, for dental professionals, which is why we are recognized as the number one productivity enhancement tool in the dental industry today. Let us help you stay on top of treatment plans, collections, filling short-notice cancellations, and more.
For more information see our website, or to book a demo click here: https://www.recallmax.com/book-a-demo

More About AADOM:

https://www.dentalmanagers.com/

AADOM Radio & TruBlue Social Smiles Presents:

Fred Joyal-CEO-TruBlue Social Smiles

Learning Objectives: 

Why patient video testimonials are so impactful

Where to use testimonials to maximize their marketing value

The team's responsibility in requesting testimonials

What resources can be used to simplify every step of the process

More About Fred:

Fred Joyal is an author, speaker, and entrepreneur. He co-founded the most successful dentist referral service in the country, 1-800-DENTIST. He is currently the CEO of TruBlu Social Smiles. He has previously written two bestselling books on marketing for the dental industry, Everything is Marketing and Becoming Remarkable. His humble brags are he once beat Sir Richard Branson in chess and was also a question on Jeopardy. He is an avid cyclist, a below-average tennis player, and an even worse golfer.

More About TruBlue Social Smiles:

TruBlu Social Smiles is a software platform that streamlines the process of requesting patient video testimonials and then maximizes their use in all your practice marketing. Video testimonials are the most powerful marketing tool ever created, and Social Smiles makes it easy for the patient and the practice to capture their full value.

https://trublusocialsmiles.com/

More About AADOM:

https://www.dentalmanagers.com/

AADOM Radio & Kleer Present:

Dianna McHugh, VP of Customer Success  at Kleer

Learning Objectives:

-The top problems practices run into when managing an in-house plan

-The crucial components missing in most legacy solutions

-Best practices and strategies to migrate your existing patients to an automated platform

More About Dianna:

Dianna leads the Kleer Success Team, an award-winning group of dedicated professionals committed to helping customers get the maximum value out of their Kleer-powered membership plan. She’s been at Kleer since day 1 and has worked with 100s of office managers to help them implement successful membership plans. She’s always worked in customer focused roles and sincerely cares about how Kleer can help impact your practices for the better!

Learn More About Kleer:

https://www.kleer.com/

Learn More About AADOM:

https://www.dentalmanagers.com/

AADOM Radio & Roadside Dental Marketing Present:

Shannon Mackey, CEO-Roadside Dental Marketing

LEARNING OBJECTIVES:

● Why tactics like Instagram Reels won't get you new patients

● Step-by-step path to creating a patient-generating strategy for 2023

● Immediate wins to inject cash into your practice

● The 1 marketing campaign no dental office is doing but should

MORE ABOUT SHANNON:

Shannon Mackey is the CEO and Cheerleader of Roadside Dental Marketing. With 20+ years of real-world experience in high-performing practices, her love of marketing is the driving force behind Roadside’s solutions for successful dental practices.

She ran Rhys Spoor in office continuing education for 4 years, helped start PAC-Live with Davide Hornbrook, and enjoys education opportunities.

With infectious enthusiasm and out-of-the-box thinking, Shannon coaches practices to implement simple, step-by-step strategies that result in increased new patients, referrals, and rankings. Her company prides itself on being a marketing guide, not your “status quo" agency.

RESOURCES:

That’s why we’re giving away our Marketing Action Plan Workbook. It’ll help you take your strategy and turn it into a bonafide action plan.  

It includes:

● 40+ page workbook for creating an actionable plan for your dental practice

● Proven frameworks and tools that’ll level up your revenue

● Fillable worksheets, templates, and formulas to nail your big goals

● 30 days of social media ideas, dental hashtags, 15 blogging topics, and more

Download the Marketing Action Plan Workbook here:

 And because Shannon wants you to kick off 2023 with a bang, she’s offering her insight and expertise.  Schedule a 30-minute analysis call with Shannon to share your 2023 marketing strategy.  

She’ll give you real-time feedback and offer any other tidbits of advice, so you’re confident to take action.  Schedule a call with Shannon here.

MORE ABOUT ROADSIDE DENTAL MARKETING:

https://www.roadsidedentalmarketing.com/

MORE ABOUT AADOM:

https://www.dentalmanagers.com/

AADOM Radio & Patterson Dental Present:

Christine Babett, Marketing Manager Patterson Dental

Learning Objectives:

Learn about the Patterson Dental AADOM Conference Scholarship

Review Patterson's commitment to AADOM and the continued growth and development of the modern office manager

Specifics of the scholarship to the Conference

More About Christine:

Chris Babett is a Marketing Manager responsible for strategic relationships, trade shows and events and CE courses with Patterson Dental. Having grown up in the Dental space, she understands the importance of oral health and the integral part that Office Managers play in keeping both practices and patients healthy and happy. Like Patterson and AADOM, she is fully committed to supporting the modern Dental Office Manager.

More About Patterson Dental:

Patterson Dental Supply, Inc., a subsidiary of Patterson Companies, Inc., connects dental and oral health professionals in North America to the latest products, technologies, services and innovative business solutions that enable operational and professional success. Our comprehensive portfolio, distribution network and supply chain is equaled only by our dedicated, knowledgeable people who deliver unrivalled expertise and unmatched customer service and support.

https://www.pattersondental.com/

More About AADOM:

https://www.dentalmanagers.com/