In today's episode, we have the privilege of hosting Jordan Silverman, a trailblazer in customer-facing roles and marketing. From his early days at VeraCore to ascending the ranks as Chief Customer Officer, Jordan's journey is one of relentless ambition. Tune in as he shares invaluable insights on customer retention, the interplay between sales and marketing, and the transformative power of customer education and onboarding. Join us as we explore scaling teams, venturing into new industries, dismantling obstacles to success, and fostering deep customer relationships.