VicBears Bearfest kicks off next week, hosting a bevy of events for Victoria’s bear community and their admirers, and one of those events is the Mr VicBear Competition.

With just over a week left on his furry reign, Mr VicBear 2023 Jonny Paulet joins Rach & Dean on JOY Breakfast to not only reflect on his title year, but share with us why it’s been so important to him to help bears do more than just hibernate.

Find out more about VicBears and Bearfest, as well as all the details of Jonnys Active Bear range here.