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In this episode, Dan and David chat with John January, Co-CEO of Signal Theory with offices in Kansas City and Wichita.
John talks about his background growing up in western Kansas and how he arrived in the position he's in today, co-leading one of the top agencies in KCMO and the midwest.
John also shares stories about working through the pandemic and how his teams have adapted well to the challenges.
If you are ready to hear from a genuine man and a true leader in the agency services business, this is your episode. Tune in and get 'the juice' right from the source.
In this new episode of Ad Chatter, co-hosts Dan Goldgeier and David Burn discuss COVID's impact on Super Bowl LV.
Three of this season's Super Bowl ads, in particular, get a closer look:
1) Pringles
2) Bud Light Seltzer Lemonade
3) Chipotle
Dan and David also discuss Facebook's obscene Q4 earnings.
In this first Ad Chatter episode of 2021, Dan Goldgeier and David Burn discuss some weighty topics, including:
- The TV ad onslaught during the Georgia Senate races
- SAG-AFTRA's call for a stop to all production in LA, bringing film and TV to another halt
- Many advertisers pull their budgets in the wake of last week's deadly riot at the US Capitol
- Twitter and Facebook finally do their jobs and cancel Don Trump's accounts
- Richard Edelman's call for business leaders to lead in this time of crisis
- AT&T's CEO minces no words, but has the company also pulled all funding from GOP lawmakers?
- The emotional triggers that move people to buy in the first place
In this episode of Ad Chatter, Dan Goldgeier talks with Gary Kroeger about his career experiences from “Saturday Night Live” to working as a Creative Director at an Iowa ad agency. Topics covered include:
In this episode of Ad Chatter, Dan Goldgeier and David Burn discuss three new ad campaigns and a bad case of virtue signaling. The topics covered, include:
- KFC's new soap opera on Lifetime is a classic advertising move from the fried chicken people
- Alaska Airlines "Safety Dance" flashes back to the 1980s
- The Year in Search year-end commercial from Google
- The North face refused to sell jackets to a Texas oil and gas company. We ask "why?"
In this episode of Ad Chatter, Dan Goldgeier and David Burn discuss three new ad campaigns. The topics covered, include:
- Two new holiday spots from Gym Source and Looney Advertising in Montclair, NJ
- LiftMaster takes us back to *Ferris Bueller's Day Off* with the help of actor Alan Ruck (who played Cameron in the 1986 film)
- A magnificent new two-minute film from Beats by Dre that puts the problem of racism in America into context in a way that benefits the brand and pushes for progress, all at once
In this episode of Ad Chatter, Dan Goldgeier and David Burn discuss several new ad campaigns. Some of the topics covered, include:
- A shout out to our friends at BlackLabelBacon.com
- The difference between a Georgia Dawg and a U DUB Dawg
- Big John Cornyn's vulgar attack ads against MJ Hegar
- Rakuten's "Rocket Man" and the loss of original jingles
- The Global Oreo Vault for All Human Kind (sugar highs and endless content holes) #StayPlayful
In this episode of Ad Chatter, Dan Goldgeier and David Burn discuss The Motel 6 incident and the damage being done in Dallas.
Some of the points covered, include:
- What is an Internal Creative Review?
- Does Motel 6 have a moral high ground to stand on?
- The problem with not knowing all the facts
- Why did the agency tell the client?
- UT considers dropping Stan's name from their school of advertising
- The culture of passivity and back-channeling
- Radio Mercury Award for Motel 6
- The overwhelming need for learning how to have sensitive discussions
- Plus, bonus coverage of "White House Dogs" from Rob Schwartz and friends
Special guest David Blain, president of Saxton Horne in Sandy, Utah, discusses the lost art of account service and much more. David is a natural storyteller. Tune in to this 30-minute episode to hear David Blain the Ad Magician share:
- What it was like to work "24-hours a day" on Intel in the 1990s
- His thoughts on new business and selling great work
- How his agency's automotive clients continue to sell cars during COVID-19
- The need for and power of an in-house agency
- The need for agency team members to "really get" what the client is all about
- What qualities make for a great client
- The raw power of creativity to change the score for a client
- How to create a "climate of receptivity" for wild ideas
In this special edition of Ad Chatter, Dan Goldgeier talks with legendary British Creative Director Steve Harrison. Topics include Steve’s new book, “Can’t Sell Won’t Sell,” groupthink in the ad industry, the difference between the “somewheres” and “anywheres,” where advertising recruits its talent, when it’s right to take on social causes, and why Sir Martin Sorrell might pull a Keith Richards and outlast us all.
From the publisher's feed
Ad Chatter from Adpulp.com features ad news and know-how, plus interviews with prominent guests from the marketing, media, and advertising industries. Show co-hosts Dan Goldgeier and David Burn…