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In this interview, URComped CEO Craig Shacklett sits down with Nick Ippolito, Player Development Mentor and "The Host Whisperer," to unpack how casino player development really works across markets. Kicking off with Nick's article "I'm Not Talking About Vegas!", the conversation explains why blanket advice fails outside destination markets and how hosts must tailor strategy to property realities like comp percentages, visit frequency, tax environments, and leadership maturity.
Topics:
The inspiration behind "I'm Not Talking About Vegas" and the responsibility of industry voices
How casino markets differ globally: Vegas vs. regional vs. international properties
Defining "true player development" and how it originated in Atlantic City
The evolution of telemarketing and its influence on today's host model
Adapting training and PD strategy for each property and demographic
The challenge of player loyalty in the modern casino environment
Property-specific comp policies, taxes, and leadership differences
The importance of staying in your lane and specializing within casino operations
Upcoming news and conferences in casino player development
Learn more: https://trio360.vip/adapting-casino-player-development-strategy-cocktails-at-the-tangiers-nick-ippolito-interview/
By Craig Shacklett5
77 ratings
In this interview, URComped CEO Craig Shacklett sits down with Nick Ippolito, Player Development Mentor and "The Host Whisperer," to unpack how casino player development really works across markets. Kicking off with Nick's article "I'm Not Talking About Vegas!", the conversation explains why blanket advice fails outside destination markets and how hosts must tailor strategy to property realities like comp percentages, visit frequency, tax environments, and leadership maturity.
Topics:
The inspiration behind "I'm Not Talking About Vegas" and the responsibility of industry voices
How casino markets differ globally: Vegas vs. regional vs. international properties
Defining "true player development" and how it originated in Atlantic City
The evolution of telemarketing and its influence on today's host model
Adapting training and PD strategy for each property and demographic
The challenge of player loyalty in the modern casino environment
Property-specific comp policies, taxes, and leadership differences
The importance of staying in your lane and specializing within casino operations
Upcoming news and conferences in casino player development
Learn more: https://trio360.vip/adapting-casino-player-development-strategy-cocktails-at-the-tangiers-nick-ippolito-interview/

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