Advisor2Advisor

How to come up with content: This episode provides an actionable plan to get started creating content today (Corey's "Home Run" advice). We also look at content at a high-level.

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This is a five minute audio clip that we pulled from a video of Corey speaking to our audience about consumable content. Corey brings up the elephant in the room, yes, you've created content, but do people want to consume it?

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Real life advice from Ryan.

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This episode is the audio pulled directly from the MCo Advisors Live Show (Friday's at 9:30 AM on LinkedIn and Facebook). In this episode we discuss:

• Marketing automation (pros/cons, and how/where to use)
• Applying long-term patience

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On this episode Corey shares his early observations on the new feature recently released by LinkedIn

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On this episode we discuss:

• Directly reaching out to prospects
• How Advisors can make money while growing their brand
• The difference between branding and sales

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I'm (Corey) coming into this recording hot and raw off of a conversation with a FA. This is a brief 5 minute explanation as to why it's so important to translate your overly complex message into a consumable piece of content.

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Why and when social media doesn't work.

• One of the most common comments received from advisors: "I just can't buy into the social media thing, it doesn't work for me, I've tried it. We get no engagement."

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This is a behind-the-scenes bonus background conversation between Corey and Ryan following the Mailbag episode (9).

• A real conversation about building MCo Advisors and what to do next, what will help you!

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On this episode we fielded some of your questions:

• How to get started (marketing)?
• We have a great whitepaper, what should we do with it?
• Seminars used to work so well for us and they've obviously dried up...

Please share your thoughts and if you have a suggestion for a compelling guest or to ask a question to be answered on the show, please send us an email: [email protected]

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