Affiliate Buzz | Affiliate Marketing / Affiliate Programs / Internet / Online / Social Media Marketing - James Martell

In the episode of the Affiliate Buzz, James Martell talks about how to build a virtual team paying as little as $5 an hour, so that you can save time for other more important tasks. You dream of building a lifestyle business and you very well know how to build one. You have all the needed skills and knowledge. But, where’s the time? Your day is already crammed up; day job, family time and other errands. Your dream to build a business is being pushed around and now it almost seems an unreality. Well, there’s good news for you.

James Martell is a veteran who’s running online businesses for almost 20 years and has worked with 500+ freelancers during these long years. His Affiliate Marketing business started way back in 1999 and he’s into podcasting since late 2003. In this episode, he talks about where to find low cost freelancers and how to build a virtual team of freelance talent to support you.

Virtual Team! What is it and Why You Need One?

The advent of Internet and advances in communication technologies made the world a global village. Even some of the undeveloped countries now have access to high-speed Internet. The people here have learnt great technical skills like building websites, designing graphics, editing audio and video, working on social media and many more. They’re being great in the English language as well, so they’re able to write and speak good English.

Because of the low cost of living in these countries, these people are readily available with a fraction of the remuneration you’d pay your staff in a brick and mortar type office setting.

Sometimes, the reality might be you don't know everything and so many different talents are needed to run your business. Technical problems and the little things that pop up can so quickly take you off track and waste the better part of a day may be working on a tech issue that is just not something you should be working on. You may only need to assign a project before you go to sleep and wake up to realize it already finished.

How to Build a Virtual Team

Websites like Upwork, Freelancer, Fiverr and a few others are a place where you can find highly talented low-cost freelancers. Most of these guys are well educated certified professionals who want to make a few bucks on the side. It is a simple as creating an account and posting a job with details of your job needs. In no time you’re flooded with great proposals and you can soon start hiring freelance talent. Once you hire a few people, you surround yourself with them by creating them accounts and collaborating with them in your project management software like Basecamp or ActiveCollab. You just need to send a notification for your team to jump on to the tasks you’ve assigned, whenever you’re in need of their services. This is how to build a virtual team; your key to succeed in your Affiliate Marketing business.

In this episode, you’ll learn

* What is a virtual team and why you need one

* Building a business that works so YOU don't have to; and how you can see success much faster

* The 15-minute rule: It will make you nothing but money and it'll save you nothing but money

* Why building a virtual team of freelancers is really the key to succeeding in Affiliate Marketing

* What you can expect to pay and why it's really not worth your time to do the work yourself

Resources:

* Affiliate Buzz #476 - It’s About Lifestyle, and Why Freedom Is a Worthy Goal!

* Talk with Todd Crawford about various ways that Affiliate Commissions are now split

* Outsourcing Essentials: A video based c...

In the episode of the Affiliate Buzz, James Martell talks to Todd Crawford about why understanding the customer journey is important for Affiliate Marketers. Todd Crawford, co-founder of Impact Radius and Vice President of Strategic Initiatives has been instrumental in building and managing relationships with many of the companies flagship advertisers, agencies and media partners. Todd evangelizes the multi-channel approach to the performance model and is a frequent speaker at key industry events.

A Look Back at The Industry

Todd co-founded Commission Junction in 1998. There was not a lot of cross channel shopping and it was easy to make an affiliate purchase. Now, people have laptops, desktops, smartphones, tablets etc and are using different devices. So many more things now need to be taken into account when making and tracking affiliate sales.

Why Understanding the Customer Journey is Important

The customer journey has changed dramatically due to the complexity of all the channels - the customer journey can be very long and have lots of touch points along the way. Todd gives an understanding of how affiliates get paid and how there is paid, earned and owned channels, plus the challenge for the affiliate marketer. Todd explains what the customer journey looks like today when making a purchase, and the networks overall view of the sale.

In This Episode You Learn:

* How the customer searches for items online and the path that follows

* The obstacles customers face on the buying journey

* Two ways to measure the affiliate to credit the sale

* Understanding how affiliates get paid: do all sales get credited?

* What data the networks are looking for that are valuable to their brand

* Why the industry needs to evolve if it is going to grow

* How affiliates are supporting other channels and each other

* Why networks need to become analytical and responsive to partners and compensating them correctly

* A look at the different networks, platforms and tracking

* What affiliates should look for when selecting a network

* Why having a relationship with the affiliate manager matters

* The Impact Radius story in launching their company and their objectives

* The new products Impact Radius has added and fraud they can detect

* How Impact Radius can grow your business

Resources:

* Impactradius.com is committed to best-in-class technology, transparent data you can trust and relentless innovation that delivers next-generation solutions to digital marketers around the world. Sign up as a media partner (publisher)

* Article: Why the Customer Journey matters

* Article: The Holy Grail of Affiliate Marketing Metrics

In the episode of the Affiliate Buzz, James Martell talks with Captain Tony Valentino to discuss ‘A Simple Plan for earning $10,000 a Month Serving SmarterLocal Businesses’. Tony Valentino is a special guest who’s a local customer acquisition specialist and a serial entrepreneur. Today, he joins James to talk about how to start a local marketing agency and earn big money by serving local customers.

Tony is an "academic geek" and has a degree in Electronics who is a Yacht Captain by profession. He currently lives in Bahamas who still works on boats and takes people to nice beaches around the world. His boating career spans 30 long years. He has been studying internet marketing and search engine optimization for more than 10 years. He also learned how to build high-quality websites that market to the right audience and to drive profitable traffic.

How to Start a Local Marketing Agency

Do you know you can make a big buck selling Internet marketing services to local businesses? Those skills which you already possess as an Affiliate/ Internet marketer can be a big win for these local businesses. The local electronics’ store, mattress’ stores and local other businesses are at the verge of closing down due to competition from the ‘Amazons’ especially due to lack of marketing skills on the Internet.

In this episode, James and Tony talk about how they got in touch with potential clients through simple questions and casual conversations. Some of these clients ask for more services or refer to other businesses.

Outsourcing Your Work to Low Cost Freelance Professionals

You might be wondering how to start a local marketing agency; the infrastructure, the employees and all the other stuff you’ll have to manage. Now, there’s Good News! Low cost freelance talent is at your disposal that became available because of the advent of Internet. Especially, people from low cost Asian and African countries are readily available. With a little bit of searching and patience on websites like Upwork you can have someone with almost equal expertise as a local and you pay him less than 20% of what you’d pay a local person.

They discuss how you can communicate on a daily basis like in an office setting using Skype or Zoom. No office space, no employees to manage. And, after all this, you walkway with a clean 70% of all the margins.

In this episode, you’ll learn:

* How to start a local marketing agency in your local market

* The level of potential profitability for marketers while serving these local clients

* How you can be a big win for these local businesses because of your knowledge

* Who ideal clients are and what it takes to become a SmarterLocal Partner

* The exact types of clients you want to attract

* How to earn $200-$400 without leaving your desk

* The portability of the business, meaning being able to talk and serve people without meeting them face to face.

* How services are fulfilled, how much time needs to be spent working with a particular client

* How you can outsource all of your work to low cost freelance professionals

* What's included in the SmarterLocal Partner Program

* How to have a happier and more profitable 2018

Resources

* The FREE Guidebook for the SmarterLocal Partner Program

* The SmarterLocal Marketing Podcast episodes discussed with Tony Valentino

* How One Small Website Tweak Exploded Sales and Changed Everything for this Local Business

In this episode of the Affiliate Buzz, James Martell and Arlene talk about the benefits of choosing to run a lifestyle business, where it’s not only the money but also the freedom that comes along. James strongly decided he would not raise his kids in a terrible environment where there’s no money, he would sort things out somehow to make the needed money. Maybe you can relate…  You’re working hard in your day job even sacrificing family time but still the money isn’t good enough. Isn’t there a better way to work and earn?

James and Arlene started into Affiliate Marketing way back in 1999 with the help of a friend just after they were knocked out of an online business they were running successfully. There were early on struggles in Affiliate Marketing during the first couple of years, but they never looked back ever since. Their earlier experiences in the online world are, having to start afresh an unfamiliar business whenever they had to shut down a business.

A Lifestyle Business: Live and Work the Way You Want

James was always against the idea of being an employee, sitting inside a cubicle somewhere in an office setting. He did not at all like the clock. He always wanted the freedom that came with a lifestyle business and he was working at home since the year 1999. Arlene on the other hand, with their 4 kids and one of them being sick, could not go out to work. She started supporting her husband in their lifestyle business earning extra income, even at the comfort of working from their home. Soon they started to see real success. Their book business boomed, their affiliate sites were cranking, and they soon decided to go on a holiday, something they had not done for years.

More Fun while Travelling with the Family

Things were not smooth before the Couple came into Affiliate Marketing. They were driving an old Pontiac Sunbird for a family of six. Their credit card did not have the credit to even buy a domain name. While James was searching for 5 bucks to put gas in the car, Arlene was giving away old pots and pans in exchange for a little cash or whatever.

But, once their business took off, they were searching for places to visit as cash was no longer an issue. Almost on a daily basis, James was checking his business stats from Internet centers as hotels back then did not have Internet access.

James and Arlene’s vacation in Hawaii was the 1st one in 15 years. It was all waterfalls, jungles and swimming. Arlene felt it was so warm, tropical and relaxing. Soon the whole family started to travel. A 3-week road trip down the coast; Seattle, San Francisco, California, Disneyland, Vegas and other places. Next they hopped on a 10-day Eastern Caribbean cruise; spectacular trips on the islands. 3 times to Disneyland, 7 times to Germany, Spain, Cuba, 35 time to Vegas, 3 times to New York, Chicago, Austin and other places. These are their wildest dreams coming true because they figured out to run their lifestyle business.

In This Episode You Learn:

* What Affiliate Marketing Business has done James and Arlene over the years

* Why Affiliate Marketing Business is so important

* Early on struggles during the first couple of years in the business

* Why freedom is a worthy goal and what this business did for James and Arlene

* First vacation in 15 years in Hawaii with only James and Arlene, it was so warm, tropical and relaxing.

* A 3-week road trip with all the family down the coast: Seattle, San Francisco, Disneyland, Vegas

* A 10-day Eastern Caribbean cruising trip

* Multiple trips to Germany, Spain, Cuba

Resources:

* Affiliate Marketers Handbook - One of the very first ebooks (period), ebooks in affiliate marketing space, and easily one one the first Million dollar sellers

* Affiliate Buzz Podcast - One of the first three podcasts (period),

In this edition of Affiliate Buzz, join James Martell and Matt Frary as they talk about Matt’s announcement on how he’s disrupting the Affiliate Ecosystem by bringing large-scale affiliates all under One Roof, thereby increasing the negotiating power with multinational brands. Matt always seems to be on the leading edge, always having something new in the pipeline. This time he’s here to talk about his purchase of Elite Media Partners, a monetization agency from Brook Schaaf.

Elite Media Partners

Matt Frary is the Founder and CEO for Smarter Chaos.com and SheIsMedia.com and is a national expert on brand management and customer acquisition. SmarterChaos.com develops customer acquisition marketing programs designed to drive sales and increase ROI while SheIsMedia.com is an affiliate marketing resource for female bloggers.

Matt and his team started to realize that, in the affiliate marketing world there are these large sources of traffic which show up just about in every affiliate program and there's around twenty affiliates that really are a big part of the ecosystem of anybody's affiliate program. These generally do not have professional sales forces like an e-Bay does, and they are having to go out there and do their own business development, representing themselves to the merchants. In this context, Matt wanted to launch a world-class affiliate representation agency to represent these best affiliates out there that are underrepresented and to bring them to the merchants and make that perfect pairing almost like the match.com of affiliate marketing. Such a thing might be happening the first time ever in the Affiliate Marketing world.

Challenges of Large Scale Affiliates When Dealing With Multinational Brands

In the affiliate world, top players are always going to be the big guns like Retail Me Not, E-Bay and others. These are the types of affiliates that have the majority of the share of interest from advertisers and because they also have the marketing dollars in place. They have almost endless pockets to be able to put a sales team on top of going to these advertisers and getting higher payouts, special coupons, and placement deals in special categories and also getting them to pay for advertorials, newsletter drops, solo emails and things like that.

Now, if the average affiliate coming in said, 'Hey, I wanted to build a Coupon Loyalty site or a Content site', will they be able to battle these very multi-national giants? But, what if these players are all brought to aggregate as a team? What if they too can start negotiating higher commissions, special coupons, and placements from these advertisers? Such a thing is simply not possible if they want to go all alone individually. And this is the vision and mission of the team at Elite Media Partners, to make it possible for these average affiliates negotiate better deals, almost in comparison to the big players.

In This Episode You Will Learn:

* Some of the challenges affiliates are facing when dealing with multinational brands

* Benefits for affiliates for being with Elite Media Partners

* All the readings that would attract someone who want to work with Elite Media partners

* Steps taken by Elite Media partners when someone reaches out to them

* How aggregating large-scale affiliates would increase the negotiating power with multinational brands

* Large website traffic, busy work in front of their machines; does it necessarily mean equal great negotiating skills?

* What are all the things that you need as an affiliate to be successful with advertisement programs

Resources:

* SIMPLE IS POWERFUL - Advertiser Management and Business Development for Affiliates

* AFFILIATE PARTNERS - Overwhelmed by business development demands?

In the episode of the Affiliate Buzz, James Martell talks  David Dalka, Founder and Managing Director of Fearless Revival about Strategic Positioning for Performance Marketing.

He is also the CEO, Business Advisory Services. He advises Chief Executive Officers, global leaders, and their teams to rethink perspectives and reshape priorities about business, technology and trends in society. David translates symptoms, buzzwords, and information overload into actionable root causes.

David completed a MBA at The University of Chicago. His background is in financial services and he worked for what is now the world's largest investment manager Blackrock. He learned a lot about how to change business models and workforces, and leverage IT. He got involved in the digital marketing world mostly in the search side. He became fascinated with how people didn't adapt to new forms of digital marketing, how companies are just resistant to new ways of looking at those things and implementing them and he saw these patterns over and over again. He also saw how some businesses adapted easily and some didn't.

How CPM Advertising is Adversely Affecting Our Society

The success metrics most of these medium-sized lifestyle businesses use to judge the success of their website is, how many clicks did a piece of information get. So a local investigative reporting about something that's not quite right with your local government isn't getting much attention, therefore there's less of an incentive for that local newspaper to put as much resources into that as they must. But there are more cat videos on the web, and other celebrity news. And people are looking to Twitter for the hottest story and the trending thing and there's like ninety thousand more stories about a particular  item.

So what eventually happens is there's more and more stuff where it gets over covered and then there's more and more stuff that's important that doesn't get any coverage at all. Niche quality content is becoming rarer and more difficult to find.Strategic positioning for performance marketing.

A lot of people just start and they chase the things that everybody says they should do and they usually chase it from the brand marketing paradigm. They hardly make sure that they're attracting the right traffic to their website in the first place. And, you meet people that are still out there doing the same 10 things for every website. Some decide to do something as they gravitate to some buzzword.

But, according to David, it all starts with who's your customer, what are you doing for your customer, why are you doing that and then, asking the question, do I have the right order chart and the right resource in doing the right things to achieve that. When you clearly define their strategic positioning, you can determine what type of advertising you want to do.

Here’s What You’ll Learn:

* How David got involved in the digital and performance marketing community

* How CPM advertising is adversely effecting our society

* Problems businesses run into when they haven't defined their strategic positioning

* How businesses are not ready to change though the world around is changing

* How businesses are measuring wrong metrics, leading to bad conversion rates

* About a need for a customer focused business strategy

* How the execution of business strategies makes a company grow, rather than the money

If you would like to wake up in the morning to an email from your virtual assistant telling you your blog and social media have been updated, your next email newsletter is ready and has been scheduled, your YouTube channel has grown by 38 new followers, and you have made 10 new sales for a total of three hundred and fifty dollars overnight, you need James Martell's brand new third edition, 'Outsourcing Essentials Course' where he shares with you the secrets to building your business by lever...

In the episode of the Affiliate Buzz, James Martell, a 15 year veteran podcaster, talks about why and how to launch a profitable podcast in a matter of just weeks. Last week, James talked about how Cindy Small, from the SmarterLocal Partner Program, went from $0 to $19,000 in sales with a 46¢ postcard.

This topic came about because James was talking to Arlene about podcasting as it relates to affiliate marketing space. Why is it that affiliates are not jumping on the podcasting bandwagon? There are tons of people starting very profitable and successful podcasts. Just listen to episodes of James’ Podcasting Mastery podcast. Why are you not podcasting? Are you already successful in other areas of marketing and don’t need the traffic? Are you fearful of getting behind a microphone and talking?

How to Launch a Profitable Podcast

There are many reasons why some people do not podcast, but there are also several reasons why people should podcast:

* Establishes you as an expert

* Increases traffic

* Generates sales and leads

* Builds relationships

* Expands your online footprint

Podcasting gives you a much larger reach than blogs. You are accessible via podcasting directories, including iTunes, Stitcher, iHeartRadio and numerous others. Podcasting gives you fresh SEO content for your site, it separates you from your competition, and you can sell more – way more! That’s how to launch a profitable podcast.

Podcasting Mastery Podcast: Earn Income as a Podcaster

James’ other podcast is Podcasting Mastery, and features guests who are successful podcasters and talk to them about what they are doing with their show: why they started it, lessons they learned, how they are monetizing it – all the things that a potential podcaster would want to know by listening to those who have gone before you. Podcasting Mastery currently has 54 episodes. In July 2017, there were 73,655 listeners – yet James does no paid advertising for the program.

Start a podcast because it is the quickest way to build an audience, fastest way to build relationships with that audience, and the best way to dig in and get established. Episode #053 with Ryan Stewman, host of the Hardcore Closer podcast, discusses how he converted his podcast into a sales generating machine. Another example is episode #054 with Rockie Lee, host of the Clarity Coach podcast. He is already already landing influential guests, and starting to attract new clients after only 13 episodes.

Here’s What You’ll Learn

* How to earn income as a podcaster and how to launch a profitable podcast.

* How JambMEDIA can manage your podcast, like it does for many other podcasters.

* Dan Lok does a great job at personal branding. Check out Shoulders of Titans and High Ticket Sales.

* How to receive coaching from James to start, build, and generate sales with your podcast through his Podcasting Mastery Course.

* How to get FREE copies of James’ two books:

In this edition of the Affiliate Buzz, James Martell talks about Cindy Small about how she went from $0 to $19,000 in sales with a 46¢ postcard with his SmarterLocal Partner Program.

A doctor found Cindy because of that postcard. Cindy and James put together a proposal for the doctor to attract new patients to his office. The doctor gave the go ahead to develop two $3,500 websites with a 12-month ongoing promotional program for $12,000, for a combined total sale of $19,000. The hard costs to develop the Websites and implement the promotional program is about $6,000 because everything is outsourced, leaving $13,000 for the partner. There's some money to be made when you start a SmarterLocal digital marketing agency and work with local business owners who really need help.

Start a SmarterLocal Digital Marketing Agency

James talks about the $10,000 guarantee he offers all SmarterLocal Partners. He works side-by-side mentoring them, just like he did with Cindy, until $10,000 in sales is closed. It’s a win-win situation. With the program, local partners manage the clients, but are able to outsource much of the work to be done to low-cost freelancers who are eager to do the work for them.

Michael Gerber, author of the "E-Myth - Why Most Small Businesses Don't Work and What to Do About It," points out that you are better off to start a business that you know little about. For example, a business person can start a bakery and hire bakers. Knowing how to make cakes has nothing to do with running a business.

Outsource Using Upwork

James has successfully outsourced 1,600 projects and worked with more than 500 freelancers. He is a huge fan of outsourcing. He teaches classes and writes about it. In the SmarterLocal Program, he teaches partners how to become a master outsourcer.

Apply to start a SmarterLocal digital marketing agency. James walks partners through the steps involved to become 100% proficient in hiring talented freelancers, including pre-written job descriptions and orders used to hire them. Use the guidelines created by James to build a team of anyone you need to succeed.

Here’s What You’ll Learn

* Why it's not worth your time to do the work when you can hire low-cost professionals to handle most of the tasks for you.

* How to use Upwork (freelancer site) and Basecamp (project management system) as a powerful way to run and manage a business.

* When dealing with local business owners, a common misconception is that you are marketing SmarterLocal services and products to an area that you live in. Not true – services can be managed from anywhere!

* Why local business owners only care about increasing revenues, by attracting local consumers to their business and keep them coming back.

* How to centralize generating leads by giving the task to people who do it every day. Again, the business owner does not need to handle such a task.

* How the SmarterLocal Program provides clients with a website, marketing funnel, training, support - everything you need to start a SmarterLocal digital marketing agency.

* Ways to utilize mailing out postcards because they are inexpensive; less mail is being sent out, so people notice it; and why business owners are tired of their inboxes being full of unwanted email ads.

* How digital marketing consulting services, such as podcasts and Facebook ads, generate leads and high profit margins.

* How to manage the freelancers you have hired via outsourcing.

Resources

* Find out more information on how to start a SmarterLocal digital marketing agency,

Welcome to another edition of the Affiliate Buzz, where affiliate marketers have been coming to be inspired, informed, and motivated to succeed since way back in 2003. Last week, James talked to Darren Little about how to fire your boss in the next 30 to 90 days and quitting your day job. This week, James talks to Dush Ramachandran about how to build an affiliate sales channel to increase sales and revenues.

Dush Ramachandran is the president and CEO of The Net Momentum. Also, he is a speaker, author, and radio show host. He is a serial entrepreneur and hosts the Entrepreneur Effect podcast. He resides in Boulder, Colo., a hub for affiliate marketers. Dush and his wife/business partner, Terra, have launched a new product on affiliate marketing that offers beginner/intermediate training on building up an affiliate sales channel for their business.

How to Start an Affiliate Program

You can start an affiliate program very quickly when you know what you will price your product, how much commission will you pay, and what types of affiliates you want to target. But the challenge and the way to make it successful is to attract your affiliates and have them promote your offer on a consistent basis.

What do you have to do to make your offer attractive to affiliates? Creating an offer that converts is the first step. Then you identify what type of affiliates and demographic you want. Then, you need to handle the recruitment of them. It can be simple, but there are a lot of details to think about, which many people do not realize and causes them to cripple a program. Here is what you need to know on how to build an affiliate sales channel.

How to Build an Affiliate Sales Channel

Make sure your product converts well and that you have a compelling sales page. Traffic can come to you via Facebook, YouTube, and other social media outlets. Focus on two categories: Warm Traffic – people who have been warmed up by someone else, and Cold traffic – people who know nothing about you or your business.

Just about any type of business should consider starting and supporting an affiliate program. The smaller your margins, the less you are able to pay affiliates a commission. But if you are selling a product on your Website or through other platforms like Clickbank, it makes sense for you to have an affiliate program. And when should you start it? As soon as you have a sales page that coverts well. This is how to build an affiliate sales channel.

Here’s What You’ll Learn

* Whether you should use an affiliate network or an in-house software program purchased online. Both have advantages and disadvantages.

* The secret to success: You need to make your offer stand out amongst the crowd and all the other available offers.

* To grow a channel, you can handle it by yourself. But you still need resources, including a network or software, and hire an in-house affiliate manager or outsourced affiliate management organization.

* What a good program looks like when it is running successfully for a company, and what a profitable affiliate program can do for a company.

* The Affiliate Marketing Master Class was created to help others get started as a do-it-yourself course that focuses on processes and techniques.

Resources

* Find out more about Dush Ramachandran’s Affiliate Marketing Master Class. Affiliate Buzz customers can use the promo code: AFFBUZZ to receive $150 off.

* Find out more about Clickbank, where Dush Ramachandran once worked in affiliate marketing.

* To learn how to post a project properly, take the "Outsourcing Essentials Course." For more information, email [email protected] or call 604-542-0747.

In this edition of the Affiliate Buzz, James Martell talks with Darren Little, VP of Marketing for Vice President of Marketing for Advanced Gaming Technologies, and GIC Global Entertainment about the power of visualization, attraction marketing, and  how to fire your boss in the next 30 to 90 days and quitting your day job. Darren is the founder and CEO of Bingo.com and co-founder of Blackjack.com.

Path to Personal Development

Have you ever considered quitting your day job? If yes, it involves a path to personal development, which is centered around affiliate marketing, network bargaining, online marketing, and other forms of direct sales. Whether you have a brick-n-mortar store or a work at home business, to earn a 7-figure or more income, you must recognize your power as a leader to be able to rise to the top.

Also, visualization is a key to your success. Recognize the power of visualization related to winning. You have to be a millionaire in your mind before the money shows up in your account. If you want to own your dream car someday, then go sit in a Bentley now. However, for visualization to work, you must feel worthy, deserving, love yourself, and have healthy boundaries in place to create whatever reality you want. Then, you will know how to fire your boss.

How to Fire Your Boss

The fastest way to any type of success is to surrender your pride and ego. Find a mentor who can put you on the fast track. Shadow them. Then, understand that you are in the personal development industry and there is a massive market of people already sold on your business model.

Learn how to sell by talking to and about the clients, not your products or company - it is all about polarity. Don’t harass them. Don’t get rejected. Generate leads by solving the pain points faced by clients. Provide a solution to the problem. That way, you discover how to fire your boss and be your own boss!

Here’s What You’ll Learn

* Make the deal better for the other person/client. Reposition a product to benefit everyone.

* Know the numbers and 7-figure model to use to make a full-time income.

* Differences between personal development and other industries. Understand the rules and do’s/don’ts.

* Know the difference between business models and how to communicate with clients related to affiliate marketing, online marketing, and other direct sales.

* Waking trance is when you are exploring and reaching for something when vulnerable. You are told “No!” Don’t let that fill up your subconscious mind.

Resources

* To find out more about Darren Little, go to workwithdarrenlittle.com or his blog at darrenlittle.com.

* Find out about Tony Robbins and his Unlimited Power infomercials.

* Learn about the Fast and Furious movie series to discover how you can incorporate a theme into your marketing.

* Read the Celestine Prophecy and What the Bleep Do We Know!? to learn more about the waking trance.