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What happens when you realize you've been holding your own business back? In this episode of AFTER THE BAG, I get candid about how I've been hiding behind my products, underpromoting my services, and limiting my brand's visibility. I'm reintroducing A Handbag Legacy LLC, sharing the bigger vision behind the business, and discussing why it's time to stop hiding and start showing the world who we really are and what we do.
We are EVERYTHING AFTER you buy the bag!
It was my birthday and I didn't buy a bag! I know, shocked right? But I wanted to invest in my future and so I invested in trademarking A Handbag Legacy!
Happy 52nd birthday to me!
What changes AFTER A Handbag Legacy?
You stop simply owning bags and start understanding, documenting, protecting and managing your collection with intention.
In this episode, we explore the transformation that can happen through A Handbag Legacy, A Handbag Legacy Journal TM, The Discovery Guide and our services - from discovering what you actually own to creating a documented collection with care, history and legacy attached.
In Part 1 of BEYOND THE PURCHASE, I’m introducing a conversation the handbag world rarely has: Responsible handbag ownership.
Do you know exactly what you own? Where’s the receipt? What condition is the bag in? When was it last maintained? Could someone else identify it without you standing there to explain it?
Buying the handbag was not the finish line. It was just the starting line.
A Handbag Legacy™ is the post-purchase ownership system for handbags.
Know it. Document it. Maintain it. Manage it. Preserve it.
Because you bought the bag.
Now own the responsibility that came with it.
AFTER THE BAG — We are Everything AFTER you buy the bag.
The question has been raised so many times, "L'aurelia, who is your dream client if I could catalog/document one person?"
Yes, Cardi B. is my dream client! Her collection is one of the most talked about in the world. And don't sleep on Miss Kulture's either. Can't wait to see what Miss Blossom's is going to look like.
And I'm trying to get her to her! Cardi B.....call me. Okuuurrrr!
What started as a crazy idea after losing my mom became A Handbag Legacy. In Episode 2, I share the true story behind the journal, why handbag documentation matters beyond inheritance, and how we help collectors document, preserve and protect their collections.
How well do you really know your handbag collection? In our very first episode of After The Bag, we're talking about what you own, what it may be worth and why documenting your collection matters.
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