Agency Life

Clodagh was a key speaker at the Digital Agency Expo that took place in New York earlier this month. She spoke about one of her favourite topics “Attract, Engage & Delight Rock Star Employees to your Agency” and it is now available as a podcast! 

She covers:

• A 12 step process on how to attract good talent to your agency.
• Why your vision and values are important to your website
• How and why your social media will attract great people 
• Why you should always be hiring
• Your Interview process
• Team Culture Fit
• How to prepare yourself and the new hire
• Onboarding
• Culture Code
• Career paths for your employees
• An Accountability chart
• And so much more

There are 70 business days left in 2019! 
Does that scare or excite you?

We've created a Digital Agency Re-energiser Blueprint that will help you make the most of 2019 and start off 2020 with a bang. 

In this episode Clodagh chats about:

• Having new ideas for your agency and how you should implement it 
• The revenue in your pipeline and the sales in your pipeline
• Evaluating your teams happiness
• Walkthrough of each key pillar (Agency People, Strategy, Growth, services, Sales and Marketing) and and how to action it in your agency.
• Inbound '19
• And so much more...

Download your copy of the Digital Agency Re-energiser Blueprint here  

With INBOUND 19 only a few days away, Clodagh chats about the talks she's looking forward to attending, she shares her tips and advice on making the most out of the event, key themes that will be covered, how to get in touch with her and so much more.

Key themes:
People
Video
Content
AI & Chat
Sales
Services
Integrations & Future Agency

Read her blog to make notes of the key themes and talks that she chats about.

Welcome to Season 2 of our Agency Life Podcast with Charles McKay from Synx.

We loved chatting with Charles and spoke about the following:

• His background and how he grew his agency to HubSpot Double Diamond status.
• Charles’s Methodology on Less is More - Going to the core problem and simplifying it. 
• How outsourcing partners are beneficial to their agency.
• Why trusting your gut is important as an agency owner
• Working smarter not harder - where to remove risk.
• AI and data in today’s world
• What consolidation looks like in 2020
• Having a sustainable growth model
• How to deal with your heart and your head as an agency owner.
• Being happy at work and at home

Book reference: https://www.amazon.com/Abundance-Future-Better-Than-Think/dp/1451614217/ref=nodl_

In our 16th episode, Clodagh sits down and chats about something she's very passionate about the "Agency Culture Code". 
She explains what culture is, why it's important, and how to implement it.
Clodagh also gives tips on her experiences working with people and her 6 key step guide on creating the culture your agency and employees deserve.

In our 15th episode of Agency Life we chatted with Amanda Nielsen from New Breed in Burlington, Vermont about her journey from being an intern to Strategic Partnerships Manager which seems to be quite a trend as the Owner and CEO Patrick started his career as an intern at New Breed and now owns the agency.

We chat about:

• Conversational marketing
• How the tools you use can benefit your agency
• The importance of customer retention
• Having an ideal customer persona
• Why branding is important 
• Culture in your agency
• Growing your career
• Not saying yes all the time
• Women in the workplace
• The Power of saying no
• Owning your personal brand
• Work Life Balance
• And much more...

In our 14th episode of Agency Life we chatted with Mike Skeehan from Salted Stone on growing your business by actively following your intuition.

Mike talks about:
Going global with his agency 
Creating a culture code 
Starting an agency and the challenges he overcame
Coincidences that led him to where he is today
Following your gut and using your intuition to make decisions
Working Remotely
Expanding to Europe
And so much more...

In our 13th episode of Agency Life, we chat with Angela Hill, Founder & CEO at Incitrio about creating an agency you love. 

Angela's life mantra to make an "Impact" both personally and professionally has led her to run an agency she can be proud of. Angela's main focus was finding the perfect work, life balance.

We also chat about:
- Looking at problems in the agency differently 
- Overcoming obstacles
- How to build a business that aligns with your personal life
- and much more... 

We are very excited to share our 12th Episode of Agency Life, where Clodagh chatted with Resa Gooding Co-founder & CMO at Cacao Media Marketing Agency based in Isreal and all-around powerhouse!

From the Caribbean to Israel, and statistics to marketing. Resa takes us on a journey of how she transformed hardships into victory. In this episode, it becomes quite evident that Resa's perspective on business and life has led her to rise up and claim her spot in the agency world.

We chat about:

• The value of using HubSpot
• How hosting HubSpot workshops monthly had led 100 sign up's every month.
• How to generate leads differently than other agencies.
• Tips and tricks on how to use Hubspot effectively
• How to get more sales with HubSpot
• Choosing an employee that is the right fit
• And so much more...

We are SO delighted to share our 11th episode of Agency Life with you!

We recently chatted with Boyd Wason from Done By Friday in New Zealand about change in the agency world. Boyd and his wife Sonia Slattery were standing around their kitchen table more than 10 years ago and the idea sparked to start their own agency. The rest, well... is history.

Boyd shared valuable advice that he learned over the years and we look forward to sharing them with you. 

We spoke about:

1. How to Manage change in your Digital Agency.
2. Following your gut - if something feels right, just do it
3. Preventing mistakes (some red flags to look for before taking on a big account)
4. How to change your attitude when dealing with a difficult client - making the mental shift.
5. What to look at before taking on a big account.
6. How to prepare your agency for change.
7. Separating work and life from the marriage - tips from Boyd.
8. Advice for startups 
9. Make time to talk to your employees
10. And so much more...