Agency Side

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Jordan Fox, CEO of Ad Results Media, to dive into the rapidly evolving world of audio advertising.

Jordan shares how brands are leaning into audio platforms to drive performance, connect with audiences more authentically, and stay agile in a changing media landscape. From the complexities of brand safety to the power of performance tracking, Jordan breaks down what it takes to succeed in today’s audio-first ecosystem.

The conversation explores how influencer marketing intersects with audio, the future of client engagement, and how Ad Results Media is adapting through innovation and strategic vision. Jordan also opens up about hiring challenges, the impact of new tech on operations, and how his personal passions shape his leadership style.

With actionable insights and a forward-looking perspective, this episode is a must-listen for marketers, agency leaders, and anyone curious about where audio is headed next.

Tune in for a smart and engaging discussion on the future of advertising, the nuances of leadership, and life on the agency side.

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Kim Eberl, founder of The Motion Agency, to talk about her bold journey from getting fired to building a successful full-service marketing firm.

Kim opens up about the power of mentorship, how agency life has evolved post-COVID, and why music plays an unexpected but powerful role in her creative approach. She shares reflections on agency growth, building lasting client relationships, and what it takes to thrive in the fast-changing world of PR and marketing.

The conversation dives into freelancing vs. agency work, celebrity partnerships, and how authenticity drives meaningful campaigns. Kim also offers a candid look at balancing leadership with life outside of work—especially parenting and music education.

With insights, laughs, and a few stories along the way, this episode is a must-listen for anyone navigating the agency world or chasing their next chapter with resilience and creativity.

Tune in for a real and inspiring conversation about leadership, creativity, and life on the agency side.

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Lynn Harker, Director of Talent Acquisition at Imagine, a leading visual communications company.

Lynn shares her path into talent acquisition and how Imagine stays ahead with innovative strategies to attract diverse and skilled talent. From internship programs that fuel their pipeline to thoughtful hiring practices, Lynn gives a behind-the-scenes look at what makes Imagine’s approach so effective.

The conversation also dives into the growing role of technology and AI in recruitment, practical advice for job applicants, and why follow-up communication remains a key part of the hiring process. Lynn opens up about the values that drive her work and the unique aspects of Imagine’s business model that set them apart in the industry.

Outside the office, Lynn talks about her personal passions, giving listeners a glimpse into the human side of leadership in talent acquisition.

Tune in for a smart and engaging discussion on modern hiring, tech-driven recruitment, and the future of talent strategy.

🎧 In this episode of the Agency Side Podcast, host Justin Levinson interviews Joe Gagliese, CEO and co-founder of Viral Nation, one of the leading influencers in the marketing space.

Joe takes us through the journey of Viral Nation, from its humble beginnings to becoming a powerhouse in influencer marketing. He discusses the company's unique approach to creator partnerships, the value of transparency in client relationships, and the cutting-edge technologies they've developed to support both brands and creators.

The conversation dives into the evolution of influencer marketing, with a focus on data-driven decisions, the verticalization of creator representation, and the rigorous creator selection process that ensures brand alignment and reputation. Joe also shares insights on how the marketing landscape has shifted towards more data-savvy and informed strategies.

Beyond the business side, Joe opens up about his personal passions, including his love for farming and the importance of family.

Tune in for a fascinating conversation about growth strategies, innovation, and the future of influencer marketing.

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with James Nord, founder and CEO of Fohr, a leading influencer marketing agency, to unpack the ever-evolving world of the creator economy.

James shares his journey from Tumblr creator to agency founder, reflecting on the early days of influencer marketing and how the space has transformed over time. They talk about the power of in-person collaboration, building trust between brands and creators, and the importance of staying adaptable in a fast-paced industry.

The conversation also explores how social trends shape strategy, what makes partnerships successful, and why having personal passions outside of work helps fuel creativity and leadership.

Tune in for an honest, insightful look at the past, present, and future of influencer marketing.

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Giselle Elsom, Managing Director of Truffle Social, a social-first agency, to explore the fast-paced world of social media marketing.

Giselle shares her unique journey from studying music to leading a thriving digital agency. They discuss the role of AI in content creation, building strong client relationships, and staying ahead in the ever-evolving social landscape.

The conversation dives into Truffle’s approach to business development, dream clients, and the power of nurturing leadership. Giselle also opens up about the challenges of educating clients on social media’s value, the rise of TikTok, and strategies for maintaining balance as a leader.

Tune in for expert insights on creativity, team empowerment, and the future of social media marketing!

In this episode of the Agency Side Podcast, host Justin Levinson sits down with Chad Broude, co-founder and Chief Creative Officer of Highdive Advertising, to explore the journey of launching and scaling a successful independent agency.

Chad shares how Highdive went from a bold idea to producing standout campaigns—including work for the Super Bowl—and what it takes to build lasting client relationships. The conversation dives into the agency’s creative philosophy, the structure behind their success, and what sets the Chicago ad scene apart.

They also discuss the evolving role of AI in advertising, the challenges of growth and pitching in a competitive landscape, and the importance of hiring talent that truly understands consumer behavior. Beyond the agency world, Chad opens up about his personal passions and the work ethic that fuels both his life and leadership.

Tune in for a candid and inspiring look at creative leadership, agency culture, and the future of advertising. 🎧

In this episode of the Agency Side Podcast, host Justin Levinson sits down with Katherine Knox, Director of Global Talent Acquisition at Trailer Park Group, to discuss the evolving world of recruitment and marketing. Katherine shares her journey into talent acquisition, the shift from traditional hiring to digital platforms, and the emotional complexities of recruiting.

They dive into the role of AI in hiring, the power of LinkedIn for career growth, and essential job-seeking tips for the creative industry. Katherine also highlights the importance of personal branding, authenticity, and staying adaptable in today’s job market.

Tune in for valuable insights on career advancement, talent acquisition challenges, and the future of recruitment! 🎧

In this episode of the Agency Side Podcast, host Justin Levinson sits down with Mark Piazza, COO of Quigley-Simpson, to discuss his transition from finance to the creative agency world. Mark shares insights on the power of relationship building, the role of personality tests in recruitment, and how AI is transforming the workplace.

The conversation explores the importance of strategic partnerships, the evolving nature of roles in the age of AI, and why investing in employee development is crucial for success.

Tune in for an engaging discussion on leadership, innovation, and the future of work! 🎧

In this episode of Agency Side, host Justin Levinson sits down with Sam Cryer, CEO & Founder of Intermission Films, a creative agency specializing in AV design and film marketing. Sam shares his journey from a love of film and theatre to leading a successful agency that works with major films and series.

The conversation explores the power of emotional storytelling, the challenges of running a global creative agency, and how the industry has evolved—especially in London—since the COVID-19 era. Sam also discusses the importance of community, the rising costs impacting artistic expression, and the balance between work and personal life in the creative industry.

Tune in for an insightful discussion on storytelling, film marketing, and the ever-changing creative landscape! 🎧