AI in Marketing

"AI in the Spotlight: Zilliant Survey, Andreessen Horowitz's Tech Fund, OpenAI and io Products Acquisition, Amazon's Nova Sonic and Zoox Trials, Google’s Enhanced Search"


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On the latest episode of AI in Marketing, we tackle how businesses are using artificial intelligence to navigate economic volatility amid global tariffs, with an 83% use rate by U.S. C-suite leaders. We discuss how Andreessen Horowitz is soliciting funds towards the growth of American AI companies, and potential talks of OpenAI acquiring AI hardware startup, io Products. We also delve into Amazon’s debut of the AI model, Nova Sonic, a groundbreaking innovation in voice-based applications, and the rollout of Amazon's Zoox robotaxi trials in Los Angeles. Lastly, we explore Google’s enhanced AI Mode under Google Search, offering users the chance to ask more detailed questions about images. Tune in to get a comprehensive rundown of the top stories shaping AI’s role in the marketing industry.
  • https://www.getvoicestream.com/
  • https://www.nytromarketing.com/
  • https://www.pymnts.com/news/investment-tracker/2025/report-andreessen-horowitz-seeks-to-raise-20-billion-for-american-ai-startups/
  • https://www.pymnts.com/cybersecurity/2025/occ-notifies-congress-of-major-security-incident-involving-email-access/
  • https://techcrunch.com/2025/04/07/openai-reportedly-mulls-buying-jony-ive-and-sam-altmans-ai-hardware-startup/
  • https://www.businesswire.com/news/home/20250408227167/en/Introducing-Amazon-Nova-Sonic-A-New-Gen-AI-Model-for-Building-Voice-Applications-and-Agents
  • https://www.engadget.com/transportation/amazons-zoox-starts-testing-its-robotaxis-in-los-angeles-172605497.html
  • https://techcrunch.com/2025/04/07/googles-ai-mode-now-lets-users-ask-complex-questions-about-images/
  • ```

    About:

    Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

    As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

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