AI in Marketing

AI Showdown: Sora vs. Veo 3, Retro Brand Ads, Meta's Language Model, and iRobot's Struggles


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Join Stan Berteloot, a French journalist and AI expert, as he delves into the latest developments in technology and culture. In this episode, discover how OpenAI's Sora outperformed Google's Veo 3 in AI video generation, setting a new standard with its advanced features and social media integration. We also explore the resurgence of nostalgic brand campaigns from Gushers and Columbia Sportswear, tapping into retro charm to capture modern audiences. Emily Sundberg's new podcast, Expense Account, aims to reshape food media, while Meta's open-source Omnilingual ASR promises to break language barriers with its expansive language support. Legal privacy issues come to light as AI interactions are used in a fire investigation, raising questions about privacy in AI conversations. Meanwhile, the AI bubble presents infrastructure challenges that could affect future growth. Lastly, iRobot faces financial struggles, highlighting the challenges in maintaining innovation in the competitive robotics market. Tune in for insights into these stories and more.

Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

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Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.
As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.
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📚 Sources:
  • https://www.cnet.com/tech/services-and-software/openais-sora-vs-googles-veo-3-this-ai-video-generator-eked-out-victory-in-our-weird-new-reality/
  • https://www.marketingbrew.com/stories/2025/11/07/why-brands-like-gushers-pringles-and-columbia-sportswear-are-reviving-archival-campaigns
  • https://www.fastcompany.com/91438654/emily-sundberg-podcast-expense-account
  • https://venturebeat.com/ai/meta-returns-to-open-source-ai-with-omnilingual-asr-models-that-can
  • https://www.nytimes.com/2025/11/10/opinion/chatbot-conversations-legal-protection.html
  • https://techcrunch.com/2025/11/10/a-better-way-of-thinking-about-the-ai-bubble/
  • https://www.therobotreport.com/this-time-irobot-needs-help-cleaning-up-a-mess/
  • ...more
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