AI SIX Podcast

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General-purpose AI is powerful—but it can’t replace specialist knowledge. 

In this episode, I explain why domain-specific Large Language Models (LLMs) are the future and share why I’m building one for government communications. 

Learn how these models go beyond generic answers to provide expert-level guidance, tailored to your sector, your processes, and your context, making AI genuinely useful, consistent, and scalable for professionals. 

Want to go deeper on AI? 

📖 Buy AI Playbook

📩 Get my weekly LinkedIn newsletter, Human in the Loop. 

🎓 Level up with the CPD Accredited AI Playbook Diploma

 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector. 

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AI-generated images aren’t just a novelty, but they’re not for every situation either.

In this episode, I share a practical framework for when AI images add real value to your marketing and communications, and when they risk eroding trust. 

From conceptual visuals, internal presentations, and social media graphics, to the high-stakes contexts where authenticity is essential, you’ll learn how to use AI imagery ethically, effectively, and transparently. 

Want to go deeper on AI? 

📖 Buy AI Playbook

📩 Get my weekly LinkedIn newsletter, Human in the Loop. 

🎓 Level up with the CPD Accredited AI Playbook Diploma

 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector. 

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If you’re paying €20 a month for ChatGPT Plus, are you actually getting full value from it? 

In this episode, I walk through the features that make ChatGPT Plus genuinely useful for everyday work. 

You’ll learn how to personalise ChatGPT, build repeatable workflows, and turn it from a clever chatbot into a practical productivity tool. 

Want to go deeper on AI? 

📖 Buy AI Playbook

📩 Get my weekly LinkedIn newsletter, Human in the Loop. 

🎓 Level up with the CPD Accredited AI Playbook Diploma

 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector. 

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If you think Microsoft Copilot is just for summarising emails, think again. 

In this episode, I share practical, real-world ways communications teams are using Microsoft 365 Copilot, from collaborative campaign planning in Loop, to stakeholder intelligence in Teams, and structured drafting in Word, to work faster, think better, and stay consistent without losing human judgment. 

Want to go deeper on AI? 

📖 Buy AI Playbook

📩 Get my weekly LinkedIn newsletter, Human in the Loop. 

🎓 Level up with the CPD Accredited AI Playbook Diploma

 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector. 

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Six months on, I have finally finished my Harvard AI report, a personal learning ebook based on my takeaways from the AI and Public Policy Executive Program I took last summer. 

Today I'm sharing the biggest lessons I took away from studying AI and Public Policy at Harvard Kennedy School.

Want to go deeper on AI? 

📖 Buy AI Playbook

📩 Get my weekly LinkedIn newsletter, Human in the Loop. 

🎓 Level up with the CPD Accredited AI Playbook Diploma

 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector. 

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AI isn’t replacing communicators, but it is changing how we think, decide, and respond.

In this episode, I’m joined by Tabitha Clark, an accredited public relations professional with over 16 years in government communications, to explore how AI is being used on the front lines of local government.

We talk about AI as a thinking partner — from crisis communications and leadership decision-making to simplifying complex information for the public. Tabitha shares real-world examples of how small, under-resourced teams can use AI responsibly, strategically, and with the human firmly in the loop.

Connect with Tabitha here:

https://www.linkedin.com/in/tabithamcswainclark/

https://www.tabmclark.com/

Want to go deeper on AI? 

📖 Buy AI Playbook

📩 Get my weekly LinkedIn newsletter, Human in the Loop. 

🎓 Level up with the CPD Accredited AI Playbook Diploma

 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector. 

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Ireland’s first interim AI report is a clear wake-up call. 

In this episode, I unpack the Oireachtas Committee on Artificial Intelligence’s 85 recommendations, revealing a governance-first approach to AI that prioritises regulation, rights, and public trust alongside innovation. 

What does this mean for businesses, public services, and Ireland’s long-term AI ambitions? 

Want to go deeper on AI? 

📖 Buy AI Playbook

📩 Get my weekly LinkedIn newsletter, Human in the Loop. 

🎓 Level up with the CPD Accredited AI Playbook Diploma

 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector. 

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As we kick off 2026, this episode takes stock of where AI really stands, no longer a novelty, but a daily habit for over a billion people worldwide. 

Drawing on the latest global, European and Irish data, we explore how people and organisations are actually using AI, from everyday life tasks to autonomous workplace decisions. The big question for the year ahead isn’t adoption, it’s governance, skills and real value. 

Want to go deeper on AI? 

📖 Buy AI Playbook

📩 Get my weekly LinkedIn newsletter, Human in the Loop. 

🎓 Level up with the CPD Accredited AI Playbook Diploma

 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector. 

Send us Fan Mail

It’s my birthday, but the gift is for you! 

I’m excited to launch Human in the Loop, a brand-new weekly AI newsletter designed to cut through the noise. Each edition delivers five curated stories, covering top AI news, tools, trends, and practical ways to apply AI in your work.

 Think of it as a companion to this podcast, actionable insights you can read over your Monday morning coffee, save for later, or share with your team. 

Stay informed, stay ahead, and let me do the hard work so you don’t have to. 

Want to go deeper on AI? 

📖 Buy AI Playbook

📩 Get my weekly LinkedIn newsletter, Human in the Loop. 

🎓 Level up with the CPD Accredited AI Playbook Diploma

 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector. 

Send us Fan Mail

How do you actually upskill your people on AI in 2026, without wasting budget or overwhelming your teams? 

In this episode, I share a practical, one-year AI learning and development plan designed for HR managers, L&D professionals and team leaders.

You’ll learn how to build AI capability using a structured, four-quarter approach, with clear tracks for leadership and staff, real-world pilots, and governance that actually sticks. I also walk you through the resources, training options and first actions you need to take now to become a genuinely AI-ready organisation.

Want to go deeper on AI? 

📖 Buy AI Playbook

📩 Get my weekly LinkedIn newsletter, Human in the Loop. 

🎓 Level up with the CPD Accredited AI Playbook Diploma

 📞 Let's talk about AI training for your team: digitaltraining.ie or publicsectormarketingpros.com if you are in government or publics sector.