AigoraCast

AigoraCast

By John EnnisBusinessScience
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AigoraCast episodes

  • John Smythe - Find Your Coffee Ice Cream

    John Smythe works at Amazon as part of their Amazon Insights program, which focuses on delivering insights to Amazon vendors that improve their customer experiences.  Prior to that, John worked at Tate & Lyle, where he helped co-author three patents involving taste perception, and prior to that he was with Herbalife where he helped build and globalize a full service sensory program functioning in 18 countries.  John specializes in automating and visualizing complex analyses for non-practitioners and has a passion for food, data, travel, and wine.

     

    LinkedIn: https://www.linkedin.com/in/john-smythe-595a1b4/

     

     

    To learn more about Aigora, please visit www.aigora.com

    34 min
  • Danielle van Hout - Sensory as a Bridge

    Dr. Danielle van Hout is a sensory consultant and founder of DEE-PRIME, an international research and consultancy agency for sensory and consumer research, located in The Netherlands. 

    Danielle is an applied sensory and consumer scientist who enjoys translating academic insights into better practices that benefit FMCG businesses. She collaborates with leading scientists to investigate and develop ecologically valid consumer research methods and effective sensory test methods, optimally suitable for knowledge building in the digital age. 

    LinkedIn: https://www.linkedin.com/in/daniellehelenaalicevanhout/

     

     

    To learn more about Aigora, please visit www.aigora.com

    32 min
  • Rebecca Bleibaum - We’re All Individuals

    Becky Bleibaum, M.A., president and co-founder of Dragonfly SCI, sensory science consultancy with a mission to help entrepreneurially spirited teams, and their products, become more successful in the marketplace.

     

    Prior to founding Dragonfly SCI, Bleibaum was the Chief Sensory Officer at Tragon Corporation, working alongside Herbert Stone and Joel Sidel for nearly 30 years, beginning as their first intern while a student at UC Davis under the guidance of Rose Marie Pangborn and Howard Schutz.

     

    She also is co-developer and instructor of UC Davis Extension’s web-based “Applied Sensory & Consumer Science Certificate Program”, on their Leadership Board for Agricultural and Environmental Sciences, teaches sensory science in the Master, Professional, and Intensive Brewing Program, and in 2016, was awarded the Outstanding Service Award for her contributions and dedication to the University's continuing education programs.

     

    Bleibaum is co-author of Sensory Evaluation Practices, Fourth Edition (2012), A Practical Guide to Comparative Advertising: Dare-to-Compare (est. 2018), along with a variety of chapters, papers, and presentations on sensory and consumer science. She is the past Chair for ASTM E-18 on Sensory Evaluation and has been active in ASTM since 1985. She is a founding member of the Society of Sensory Professionals and was conference chair for the second meeting in Napa Valley, in 2010. Bleibaum has received multiple ASTM awards for contributions, has spoken at numerous workshops and events, and has given hundreds of presentations on sensory science over the years on a wide variety of FMCG products.

     

    LinkedIn: https://www.linkedin.com/in/rebecca-n-bleibaum-aab7221/

    Dragonfly SCI: https://dragonflysci.net/

     

     

    To learn more about Aigora, please visit www.aigora.com

    34 min
  • Michael Nestrud - Sensory and the Consumer Voice

    Dr. Michael Nestrud is the founder and president of MNC consulting.  Michael's unique point of view stems from his student days at The Culinary Institute of America and Cornell University, where he merged the disciplines of Culinary Arts, Food Science, Computer Science and Psychology to solve problems related to food choice, consumer emotional response, and menu design.  Prior to founding MNC, Michael spent the past 10+ years working at government, market research and CPG organizations to design solutions to real business issues. Among other activities, Michael has served as Scientific Chair for the Society of Sensory Professionals and the conference chair for the 2017 Pangborn Sensory Science Symposium.

     

    LinkedIn: https://www.linkedin.com/in/mnestrud/

    MNC: https://www.mnestc.com/

     

     

    To learn more about Aigora, please visit www.aigora.com

    31 min
  • Mona Wolf - New Documents for a New World

    Mona Wolf is a consultant, speaker, and trainer in the application of state-of-the-art sensory techniques.  Mona is the President and founder of The Wolf Group, Inc. a private sensory-consulting firm. Mona has over 45 years of knowledge, experience, and practice in the field of sensory evaluations and has served as chair for the main committee of ASTM E-18 on Sensory Evaluation.

     

    Mona Wolf: https://www.linkedin.com/in/mona-wolf-23a6696/

    Wolf Group: http://wolfgrp.com/

     

    To learn more about Aigora, please visit www.aigora.com

    27 min
  • Ludovic Depoortere - A New Decade for Sensory

    Ludovic is an entrepreneur and keynote speaker on the topics of sensory, marketing, and innovation in research. As chairman and founder of Haystack he supports the world’s leading FMCG, Personal Care, and Healthcare companies with innovations in the area of sensory experience. His passion lays in optimizing consumer experience by using the power of multi-sensory insights to build the connection between emotions and brands.

     

    Ludovic has been active in sensory research for over 20 years. He is a member of the Board at the European Sensory Network, President of Cube (Consumer Understanding Belgium) and Fellow at the KU Leuven University.

     

    LinkedIn: https://www.linkedin.com/in/ludovicdepoortere/

     

    Haystack on LinkedIn: https://www.linkedin.com/company/haystack/

     

    Haystack website: https://www.haystack-consulting.com/

     

    To learn more about Aigora, please visit www.aigora.com

    30 min
  • Anne Goldman - Sustainability in Sensory

    Anne Goldman is an IFT Fellow, a Certified Food Scientist, and has been honored with IFT’s 2016 Sensory and Consumer Sciences Achievement Award.   Among other honors, Anne is a recipient of the Honorary David R. Peryam Award for applied sensory science and co-chair of the 14th Pangborn Sensory Science Symposium in Vancouver, Canada, in August of this year.

     

    A food science graduate of the Universities of London and Leeds Anne began her professional career in the UK food industry, followed by research positions with DSIR, Fonterra and Massey University in New Zealand and an Assistant Professorship at the University of Guelph, Canada. 

     

    Anne is most proud of the fact that she has been a principle of ACCE International since it was founded in 1986.

     

    LinkedIn: https://www.linkedin.com/in/anne-goldman-3a86837/

    ACCE: https://www.acceintl.com/

     

    To learn more about Aigora, please visit www.aigora.com

    34 min
  • Lindsay Barr - Focus on Your Business

    Lindsay Barr has a decade of experience working as a Sensory Specialist for New Belgium Brewing and is a Co-Founder of DraughtLab Sensory Software. She holds a Masters degree in Food Science from UC Davis and served as the chair of the ASBC Sensory Committee for five years where she developed and published seven new beer Sensory methods. She believes flavor is the most important factor in determining food and beverage quality and continues to develop tools focused on helping businesses use their senses to inform everyday production decisions.

     

    LinkedIn: https://www.linkedin.com/in/lindsay-barr-9151452b/

    DraughtLab: https://www.draughtlab.com/

     

    To learn more about Aigora, please visit www.aigora.com

    32 min
  • Suzanne Jervis - The Value of Sensory

    Sue Jervis leads a team of fun and passionate researchers who are focused on providing insights for the development of new Members Mark items across all categories. Her team encompasses Insights, Sensory, and Decision Sciences. Through this effort, she’s able to support the entire business to determine their brand, concept, product, and artwork perception from a Member perspective.

     

    LinkedIn: https://www.linkedin.com/in/suzanne-jervis-31377532/

     

    To learn more about Aigora, please visit www.aigora.com

    31 min
  • Thierry Fahmy - New Frontiers for Sensory

    Thierry is a serial entrepreneur who created XLSTAT in 1993 and who founded Addinsoft, which has been selling XLSTAT since 2000.  Along the way, Thierry completed his masters and PhD in statistics and, since 2002, he has worked full time on XLSTAT. Since then Addinsoft has grown to 25 employees operating from both France and Mexico, with 2019 its best year ever and 2020 looking even better.

     

    Thierry’s Contact Information:

     

    Website: https://www.xlstat.com/

    LinkedIn: https://www.linkedin.com/in/thierry-fahmy-2b1aa0/

     

    To learn more about Aigora, please visit www.aigora.com

    29 min

About AigoraCast

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Conversations with industry experts on how new technologies are impacting sensory and consumer science.