This follows the "Flat Tires to Business Upsells" episode.

https://shows.acast.com/67a47b2e3e56448eb37b83ac/69754b44f5a4f675d7c2982c

In this short, powerful episode of Alien Eyez Photos Industry Talk, Jackson (Steve Jackson) reflects after a string of setbacks — new tires, service upsells, a speeding ticket, and witnessing a driver asleep at the wheel — and explains why he remains “forever grateful.” He turns everyday friction into an entrepreneur lesson about health, perspective, and treating your assets (and life) with care. If you’re hustling between gigs, parenting, and projects, this is a practical reminder to protect your health, do the small checks, and practice gratitude even when it hurts.

Money Takeaways:

• Real moments; car maintenance, dealer upsells, a speeding citation, and seeing a dangerously sleepy driver.
• Why “asset vs. liability” matters for cars and businesses
• A posture toward hardship: gratitude as a practical discipline
• Reminder to value sleep, health, and small wins

Who this episode is for: creative entrepreneurs, parents juggling work and family, service providers, and anyone who needs a simple reset to perspective.

Forever Grateful.

Be sure to listen the upsells episode that happened the day before this audio document.

https://shows.acast.com/67a47b2e3e56448eb37b83ac/69754b44f5a4f675d7c2982c

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AlienEyezPhotos.com

All Social Media: @AlienEyezPhotos / @OnACreativeFrequency

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Car Upsells

In this short but powerful reflection episode of Alien Eyez Photos Industry Talk, Photographer Steve Jackson shares a real-life winter experience in Cleveland, Ohio—getting two flat tires in freezing temperatures with his daughter in the car—and turns it into a practical business lesson every entrepreneur needs to hear.

What started as a roadside emergency became a reminder about upsells, preparation, research, and decision-making as a business owner. From tire replacements to dealership sales tactics, this episode breaks down how upsells exist in every industry—and how to approach them with clarity, intention, and integrity.

This episode is especially relevant for:

• Creative entrepreneurs
• Small business owners
• Service-based professionals
• Anyone refining their offers, add-ons, and client experience

Steve also emphasizes why doing your research before any “meeting”—even a visit to the tire shop—can reduce anxiety, protect your assets, and help you make confident decisions.

• Why upsells are not unethical—they’re essential when done right
• How real-life situations mirror business strategy
• The importance of preparation before any transaction
• How to evaluate offers without pressure or overwhelm
• Why your car (and your business) should be treated as an asset, not a liability

This is a reminder to make the offer, build the upsell, and stay informed—without being overly salesy.

This will remind you how to create upsells in your business.

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What David Shands Taught Me About Community, Podcasting, and Investing in Yourself?

*Some audio cut out at 10-minutes, so I had to redo the middle and ending, but still great insights. Enjoy!

A behind-the-scenes reflection on hosting David Shands in Cleveland, building community through podcasting, investing in yourself, and how one moment can plant seeds for generational impact.

Who is David Shands?

David Shands is an entrepreneur, business coach, and host of the Social Proof Podcast, known for teaching entrepreneurs how to monetize podcasts and build community-driven businesses.

What is the Social Proof Podcast?

A leading entrepreneurship and podcasting podcast focused on monetization, mindset, and execution.

What is Podcast Summit?

Podcast Summit is an annual conference created by David Shands that helps podcasters grow, monetize, and scale their platforms.

In this reflective episode, I break down what it truly meant to host David Shands, New Jersey native turned Atlanta-based multimillionaire entrepreneur, business coach, and host of the Social Proof Podcast, when he pulled up to Cleveland.

From organizing the day, documenting the experience, and witnessing David pour into young students, entrepreneurs, and podcasters, this episode highlights the real power of community, curiosity, and self-investment.

David didn’t just speak—he activated people. He gave students actionable steps to make money that same day, rewarded quick execution, and showed what it looks like to lead with faith, discipline, and integrity.

We reflect on:

• How podcasting can plant seeds long before you start your own show
• Why community exchange matters more than clout
• Lessons from Podcast Summit and Social Proof Podcast
• The importance of staying curious as a podcaster and entrepreneur
• Why investing in yourself is non-negotiable

This episode is both a tribute and a testimony—proof that when you bet on yourself and build intentionally, opportunities multiply.

🎙️ We’ll also be attending and vending at Podcast Summit 2026, continuing the journey that started with one yes.

Brands Mentioned:

• Pull Up Experience Podcast
• Creative Frequency
• Alien Eyez Photos Media
• Podcast Summit 2026
• Social Proof Podcast
• Beneficial Bae
• Midtown Tech Hive
• Create-A-Space
• Gin Academy

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https://unscriptedphotographers.com/b/iveIkdjIgkeJbz

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All Social Media: @AlienEyezPhotos / @OnACreativeFrequency

Hosted on Acast. See acast.com/privacy for more information.

Ideas vs Execution

"Mastermind Inner Circle"

In this episode of Alien Eyez Photos Industry Talk, photographer and creative entrepreneur Jackson (Steve Jackson) breaks down a hard truth for entrepreneurs: ideas mean nothing without execution.

Fresh off a multi-day mastermind, Jackson reflects on the power of community, shared ideas, and—most importantly—taking action. This episode introduces listeners to his Inner Circle community through Creative Frequency, where creatives and entrepreneurs move beyond inspiration and into real implementation.

Through personal stories, early creative experiences, and real talk about growth, this episode encourages listeners to stop waiting, start executing, and surround themselves with people who actually do the work.

If you’re full of ideas but struggling to move forward, this episode is your call to action.

• Why ideas alone don’t build businesses
• The difference between inspiration and execution
• Power of masterminds and creative community
• Teaching, mentorship, and the “Sensei” mindset
• Investing in yourself before you’re “ready”
• Early creative instincts and discipline
• Building Creative Frequency as an Inner Circle
• Strategy calls vs. surface-level advice
• Accountability, consistency, and growth
• Doing what you have to do to get where you need to be

• Execution is the real differentiator
• Community accelerates clarity and confidence
• Teaching sharpens mastery
• Action creates momentum
• Early investment compounds long-term growth
• Accountability turns ideas into outcomes

Questions to reflect on:

1. Do you struggle more with ideas or execution?
2. What’s one idea you’ve been sitting on too long?
3. Does community help you take action?
4. What keeps you from executing consistently?
5. Would accountability help you move faster?
6. Have you invested in yourself this year?
7. What would “doing what you have to do” look like for you?
8. Are you building alone—or with others?

My ideas list for this episode were: Execution Over Ideas

Creative Community

Entrepreneur Mindset

Take Action

Inner Circle

Mastermind

Creative Entrepreneurs

Accountability for Entrepreneurs

Business Execution

Join our inner circle below:

Creative Frequency | Patreon

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All Social Media: @AlienEyezPhotos / @OnACreativeFrequency

Hosted on Acast. See acast.com/privacy for more information.

In this solo journal-style episode of Alien Eyez Photos Industry Talk, photographer and creative entrepreneur Jackson (Steve Jackson) breaks down the daily and weekly habits that help him stay focused, grounded, and consistent while balancing business, family, creativity, and life.

This episode is a transparent look at how structure creates freedom—from calendar discipline and limiting daily tasks to journaling, rest, movement, and protecting personal time. Jackson shares why routines matter, how decision fatigue impacts entrepreneurs, and why self-love, gratitude, and reflection are not optional if you want longevity.

This conversation is for creatives, entrepreneurs, parents, and professionals building something meaningful without burning out.

• Weekly vs. daily habits for entrepreneurs
• Calendar discipline and time blocking
• Limiting daily to-do lists to avoid burnout
• Balancing business, family, and creativity
• Journaling with pen and paper
• Protecting mornings from chaos
• Decision fatigue and mental clarity
• Rest, recovery, and self-care routines
• Creativity, imagination, and structure
• Building sustainable focus and consistency

• Structure creates mental freedom
• Fewer daily priorities reduce burnout
• Journaling clears the mind and sharpens execution
• Protecting your mornings protects your vision
• Self-care is a business strategy
• Consistency turns habits into results

Phases to ponder on:

Journaling for Entrepreneurs

Entrepreneur Habits

Creative Entrepreneur

Weekly Routines

Focus and Discipline

Life and Business Balance

Mental Clarity

Productivity for Creatives

"Structure creates freedom."

What daily habit helps you stay focused the most?

For photography booking:

https://unscriptedphotographers.com/b/iveIkdjIgkeJbz

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AlienEyezPhotos.com

All Social Media: @AlienEyezPhotos / @OnACreativeFrequency

Hosted on Acast. See acast.com/privacy for more information.

Co-worker tribute podcast episode.

What do you say after a co-worker passes away?

Mental health is important.

In this episode of Alien Eyez Photos Industry Talk, we honor DS, our Cleveland co-worker who passed away suddenly from a heart attack. This is a Rest In Peace tribute—shared with warmth, respect, and a little lightness—because remembering someone well can include both laughter and grief. If you’ve experienced a co-worker death, sudden loss, or you’re missing someone today, you’re not alone here. This is also for heart attack awareness and how we can help those in need.

We also talk to creative entrepreneurs and working professionals who are building a dream while juggling a job and real life: how to balance grief and business, show up when you don’t feel “ready,” and keep creating without guilt. If you’re searching for grief support, perspective, and a steady reminder that life keeps moving—and we can too—press play.

Let this be your courage to keep going as a creative entrepreneur and/or small business owner (large business owner).

A moment to pause, remember, and breathe for every entrepreneur navigating grief, life, and business.

Solo reflection and grief support.

#MentalHealthMatters #InMemory #SendingLove #HumanOverHustle #HonoringLife #LifeHappens #Resilience #WorkplaceWellbeing #HeartHealthAwareness #RIP #Job

#RestInPeace

#IndustryTalk

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All Social Media: @AlienEyezPhotos / @OnACreativeFrequency

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Why every yes, is a powerful no?

In this solo episode of Alien Eyez Photos Industry Talk, photographer and entrepreneur Steve Jackson breaks down what it really means to take the right opportunity—and why saying yes to everything can quietly block your growth.

This episode is a mindset-driven conversation for entrepreneurs, creatives, and professionals who are navigating offers, gigs, collaborations, and commitments. Jackson explains how every “yes” is also a “no” to something else, and why evaluating opportunities through the lens of brand alignment, mental health, physical energy, and long-term value is critical.

Using real-world examples from photography, media production, sports, and personal development, this episode emphasizes the importance of practice, preparation, and discernment so you’re ready when the right opportunity shows up.

• Why saying yes to everything can hurt your business
• Evaluating opportunities beyond just money
• Brand alignment and personal boundaries
• When discounted work makes sense—and when it doesn’t
• Practice as a strategy for long-term excellence
• Preparing your skillset before the opportunity arrives
• Photography, sports, and real-world practice examples
• The difference between practice and perfect practice
• Building worth through consistency and preparation
• Protecting your time, energy, and focus

• Every opportunity deserves evaluation—not obligation
• Financial need should be balanced with long-term impact
• Practice builds confidence, value, and readiness
• Excellence is developed, not declared
• The right opportunity requires preparation before arrival
• Only you can define what “right” means for your life and brand

• Saying yes to everything means saying no to the right thing
• Practice outside of paid work creates professional excellence
• Preparation is what allows opportunity to convert into growth
• Relationships and communication strengthen long-term success
• Skill-building applies across all industries, not just creative work

• Entrepreneurs and business owners
• Photographers, videographers, and creatives
• Freelancers and independent contractors
• Students and early-career professionals
• Anyone struggling with boundaries and decision-making

Mentioned: choosing the right opportunity, entrepreneur mindset podcast, creative business decisions, saying no in business, photography entrepreneurship, freelance boundaries, preparation meets opportunity, career

For photography booking:

https://unscriptedphotographers.com/b/iveIkdjIgkeJbz

Stay Updated and join the mailing list:

https://alieneyezphotos.beehiiv.com/subscribe

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AlienEyezPhotos.com

All Social Media: @AlienEyezPhotos / @OnACreativeFrequency

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Episode Guest: Jessica Williams, Founder of Jess Juiced

Jessica Williams is the founder of Jess Juiced, a Cleveland-based juice brand focused on fresh, zero-additive juices. She is also a civic engagement leader, community advocate, and co-founder of the Civic Engagement Collaborative, working to mobilize, educate, and empower local communities through innovative programming.

In this episode of Alien Eyez Photos Industry Talk, host Photographer Jackson (Steve Jackson) sits down with Jessica Williams, founder of Jess Juiced, community connector, civic engagement leader, and wellness advocate based in Cleveland, Ohio.

Jessica shares her journey from juicing at home for her family to building a purpose-driven business serving underserved communities. The conversation dives deep into entrepreneurship, community health, civic engagement, mindset, and media, offering practical insight for aspiring entrepreneurs, wellness creators, and community leaders.

From starting with limited resources to leveraging partnerships, social media, and storytelling, this episode highlights how business, wellness, and impact can work together—without losing authenticity.

• How Jess Juiced started with simple ingredients and limited resources
• Juicing vs. smoothies: nutrition, preparation, and accessibility
• Building a business while serving underserved communities
• Pricing, partnerships, and business-to-business strategy
• Community-based entrepreneurship in Cleveland’s Ward 5
• Civic engagement and the “Karaoke & Conversations” initiative
• Using media and social platforms to amplify impact
• Starting with what you have—mindset over money
• Wellness, fitness, and mental clarity for entrepreneurs
• Navigating setbacks, pivots, and long-term growth

• You don’t need perfect conditions to start—use what you have
• Wellness and entrepreneurship are deeply connected
• Community partnerships unlock sustainable business models
• Media visibility builds credibility, confidence, and connection
• Purpose-driven businesses still require structure and strategy
• Impact grows when education, access, and collaboration meet

• “You don’t have to start with a juicer—start with a blender.”
• “My target audience is the community, but partnerships help me reach them.”
• “If it’s free and quality, it’s for me.”
• “Some people call it a job. Some people call it a passion.”

• Instagram & Facebook: Jessica Williams / @JessJuicedLLC
• Email: [email protected]

Jackson (Steve Jackson) is a photographer, media producer, and entrepreneur behind Alien Eyez Photos Media. Alien Eyez Photos Industry Talk is the marketing and education arm of his business, focused on entrepreneurship, media, mindset, and community impact.

Jess Juiced, Cleveland entrepreneur, juicing business, wellness entrepreneurship, community impact business, civic engagement Cleveland, Black women entrepreneurs, purpose-driven business, podcast for entrepreneurs, health and wellness podcast, Alien Eyez Photos Industry Talk

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The Pull Up Experience, entrepreneur elevation group, visits Euclid High School to discuss podcasting and entrepreneurship to the student midday.

In this episode of Alien Eyez Photos Industry Talk, photographer and media entrepreneur Jackson (Steve Jackson) shares powerful insights from a live entrepreneurship and podcasting presentation at Euclid High School in Euclid, Ohio. Joined alongside Brandon Gates of The Pull Up Experience, this episode explores how students can leverage podcasting as a marketing tool, build entrepreneurial mindsets early, and use content creation to monetize their ideas.

From real-world business fundamentals to podcast monetization strategies, this episode delivers practical guidance for high school and college students, aspiring entrepreneurs, and educators looking to support youth innovation.

• Entrepreneurship education for high school students
• Podcasting basics for beginners
• How podcasting supports business marketing
• Monetization strategies for podcasts and YouTube
• Pivoting in business and creative industries
• Youth entrepreneurship in Cleveland, Ohio
• Building confidence through content creation
• Audio vs. video podcasting strategies
• Balancing free work, purpose, and sustainability
• Using podcasts as long-term brand assets

• Behind-the-scenes recap of speaking at Euclid High School
• Real examples of student-focused entrepreneurship programs
• Discussion on podcasting as a low-barrier entry point for creators
• Why audio podcasting remains a powerful and flexible format
• Insights into YouTube monetization requirements
• Commitment to creating 1,000 educational podcast episodes
• Encouragement for students to explore robotics, culinary arts, music production, and media programs

• Podcasting is not just content—it’s a marketing vehicle
• You do not need expensive equipment to start a podcast
• Consistency and education build long-term opportunities
• Entrepreneurship requires balance, sustainability, and purpose
• Early exposure to business concepts creates confidence and clarity
• Series Mentioned: 10-Day Social Media Sabbatical

• High school students
• College students
• Young entrepreneurs
• Aspiring podcasters
• Educators and youth program coordinators
• Creative professionals and content creators

entrepreneurship for students, podcasting for beginners, youth entrepreneurship Cleveland, student podcasting tips, podcast marketing strategies, how to make money podcasting, audio podcasting, content creation for students, Alien Eyez Photos Industry Talk, Brandon Gates, The Pull Up Experience (TPUE), business mindset

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Adapt to your environment.

Do the important work first, before the real work.

What is someone doing in another industry that you can apply to your industry?

How has media affected your industry? Like, a Nascar driver could have many sponsors, why can't you?

We can have an ideation session and discuss some strageties to help you think creatively as an entrepreneur.

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All Social Media: @AlienEyezPhotos / @OnACreativeFrequency

Hosted on Acast. See acast.com/privacy for more information.