In this episode of "Alive and Free," Bob interviewed Mike Collins, known as the "Sugar Free Man," about sugar addiction and its connection to other behavioral issues. Mike shared his personal journey with sugar addiction, starting from childhood and continuing into recovery, leading him to help tens of thousands of people confront sugar dependency. They discussed how fructose, particularly in hybridized fruits and vegetables, contributes to cravings and health issues, with Mike explaining that about one-third of people are biochemically unable to consume sugar without developing cravings. The conversation explored the emotional and behavioral aspects of sugar addiction, comparing it to substance use disorders and emphasizing the need for both biochemical repair and addressing underlying emotional triggers. They discussed practical approaches to breaking sugar dependency, including tracking emotional states and implementing regular check-ins to identify underlying needs beyond physical hunger. Mike highlighted the social nature of sugar addiction and the need for community support, comparing the current awareness around sugar to previous public health movements around drinking and driving, smoking, and AIDS.