All Access: Event Planning

What to do when you have a speaker, for your event,  that might not translate to mixed audiences or speaks in highly stylized or academic terms.

Steve Turner has an excellent book out! James has a great convo with him. He is a Rockstar Publicist and Author of PR THAT WORKS-Real Strategies. Real Campaigns. Real Results at Amazon. Award-winning PR for B2B, tech, autos, and authors. St. Louis-based, clients nationwide. Top-tier results.
https://solomonturner.com 314-205-0800

When and what time should you offere dinner at an event? What is okay as a cocktail hour? What do people expect at 5pm vs 7pm? Take a listen.

Meaning anyone involved in the actual event: performers, speakers, models, etc. Make them promote too!

Ritesh Patel is a tech entrepreneur, event industry innovator, and co-founder and CEO of The Ticket Fairy, a next-generation ticketing and live-event platform designed to help promoters, venues, and event organizers sell tickets, grow revenue, and fight scalping using marketing automation, analytics, and AI-native tools. Before launching Ticket Fairy, Ritesh built a deep background in both technology and live entertainment — from coding software as a young technologist to producing and promoting hundreds of shows and founding the global LOCUS festival brand with events in Mexico and Bali. Under his leadership, Ticket Fairy has become a global platform supporting tens of thousands of events worldwide and generating hundreds of millions in ticket sales, while partnering with top investors including Y Combinator and founders from leading tech companies.  Patel is known for combining creative industry insight with technical expertise, frequently speaking on the future of live entertainment, data-driven event strategies, and the role of technology in transforming the event-ticketing landscape. James Lott jr is the host!

Getting a fresh pair of eyes to look at something to finding the right co producer for events are key!

Many event spaces, hotels, banquet halls, and conference centers offer packages where a certain number of plates/meals are included at no additional charge. This isn’t random — it’s a strategic part of how catering and event pricing works. James Lott Jr explains!

When hosting conferences, luncheons, breakfasts, or dinners, the goal is always the same: serve large groups quickly, smoothly, and without stress. A two-sided buffet station is one of the most efficient and guest-friendly solutions. James Lott Jr explains why!

What you should know about sending materials to an event!

Communication and customer service are important while working with your Event attendees but also with your event vendors, speakers and performers. James Lott Jr gives an example.