All Chat, No Charts

This week on All Chat, No Charts, Emma and Marc discuss what we learnt from our recent Retailer Roundtable. This includes: new entrants poaching the premium segment; divided opinions on EV’s future; and the stock squeeze felt on good quality vehicles.

The roundtable provided fascinating insight into what retailers are facing in their day-to-day work. Listen in to hear what they had to say about automotive right now.

No slides. No dashboards. Just the signals that matter.

This week on All Chat, No Charts, Marc and Emma chat through the results from Autotrader’s Drivers’ Choice Awards. Using data from 160k buyers, we found out who’s buying what cars, why they’re buying them, and how they’re buying them.

The awards showed a huge difference in buyers’ priorities depending on age – and they’re not what you’d think. Listen in and get new insights to help tailor your pitch for each and every buyer.

No slides. No dashboards. Just the signals that matter.

This week on All Chat, No Charts, Emma and Marc unpack the divide in the aging Covid gap, which high volume models are disappearing, and why premium’s leading the way.

Covid’s still affecting the industry, and now it’s moved onto a new cohort – showing the long-term impacts of a manufacturing drop-off. It’s not ideal, but new trends are showing new ways to transform your forecourt.

No slides. No dashboards. Just the signals that matter.

This week on All Chat, No Charts, Marc and Emma talk through growth in used car pricing, growth in alternative fuel pricing, and more growth still for premium cars. It’s all go, it’s all growth.

We’re seeing that movement on pricing across the board is positive, so regardless of other rumblings in the automotive space, it means you can confidently price using Autotrader’s pricing tool while getting maximum value from your stock.

No slides. No dashboard. Just the signals that matter.

This week on All Chat, No Charts, Marc and Emma talk through the broader car market, discount trends for new car, and how used cars are still looking strong and stable.

We’re seeing a direct correlation between buying activity and recent events like the heatwave and the World Cup. Demand and traffic is still there, buyers are just distracted. If you hold steady with pricing and strategy, you’ll soon see demand return in a big way.

No slides. No dashboard. Just the signals that matter.

This week on All Chat, No Charts, Marc and Emma talk through Chinese brands, what the UK thinks about them, and whether the brand name is actually important.

We surveyed over 2,000 people and found a 15% drop in people saying that brand name matters when buying a car, showing a sharp change in buyer attitudes. And the barriers to Chinese brands are breaking down, creating a great opportunity for your forecourt.

No slides. No dashboard. Just the signals that matter.

This week on All Chat, No Charts, Emma and Marc unpack the growth of plug-in hybrids, the draw for manufacturers, and how they’re filtering into the used market.

With plug-in hybrids accounting for 20% of leads on Autotrader, it’s clear that buyers are interested. Plus, we’re seeing manufacturers adopting PHEVs as the ZEV mandate draws closer.

No slides. No dashboard. Just the signals that matter.

This week on all chat, no charts, Marc and Emma chat about positive news for electric pricing, interesting market dynamics, and what’s going on with nearly-new.

Electric pricing’s finally flattened year-on-year, showing that the market’s maturing and their position for retailers is improving. But we’re seeing a different story for nearly-new, so retailer’s pricing matters more than ever.

No slides. No dashboard. Just the signals that matter.

Consumer confidence is on the rise and it’s setting the tone for a strong car market.  

In this episode, we break down a standout month across both new and used cars. New registrations are up 7% year-on-year, with private demand leading the charge, while electrified vehicles continue to gain serious momentum. Over in used cars, transactions are growing and stock is moving fast - especially EVs, which are selling quicker than ever. 

We unpack what’s driving this surge, why electrified demand is accelerating, and what it means for retailers right now. 

No slides. No dashboards. Just the signals that matter. 

This week on all chat, no charts, we’re going back… 10–15 years.

While the industry focuses on EVs and new car innovation, one segment is quietly booming - 10–15 year old cars.

Marc and Emma unpack why this “ICE age” cohort is now the second most in-demand on Autotrader, driven by affordability, familiarity, and a strong sense of nostalgia.

From the enduring appeal of classic hatchbacks like the Ford Fiesta and Volkswagen Golf, to rising prices (+9% year-on-year) and fast selling speeds, the data points to a clear opportunity for retailers.

They also explore what this means for pricing strategies, stock decisions, and how to win buyers in an increasingly competitive online market.

No slides. No dashboards. Just the signals that matter.