All It's Quacked Up to Be

Do you feel like you're losing valuable staff and enrollments? Fortunately, there's a light at the end of the tunnel...

Employee and family turnover can take a toll on both your mental and physical health, as well as the financial health of your childcare organization. However, Beth Cannon is sharing 3 ways you can retain both your staff and enrolled families.

1. Subscribe to ChildcareCRM: The Blog so you never miss a tip or training: https://blog.childcarecrm.com/
2. Download the Guide to Boost Your Enrollment Retention: https://hubs.ly/H0YmKzY0
3. Get Beth's ultimate checklist for converting that hot-mess handbook to clear and concise online training modules (using all free tools) here: https://m2mchecklist.bethcannonspeaks.com/
4. Watch the YouTube Recording: https://youtu.be/5MwnnMo_wbo

Tony D’Agostino, Founder/CEO of Inspire! Care 360, has spent over 10 years as an early learning and childcare owner of up to six childcare centers in Western New York.  He has extensive experience in early childhood as an owner and operator and also led the development of over 6900 hours of early learning curriculum, the 9 Key Development Areas.  Prior to the early learning space, Tony led practices in Human Resources (Recruiting, Onboarding, Benefits, Employee Life Cycle, Outplacement, Consulting) with close to 20 years of experience in adult training and curriculum development.

These experiences culminated in the development and business services of Inspire! Care 360. The vision is to provide business owners with more time to develop and ready the children, as well as significant savings for their business.

Visit their website: https://www.inspirecare360.com/learn-more-about-ic360/

In this episode, Andrea Dickerson discusses the MOST important part of the touring process right now for 2021. Discover how to handle virtual tours, walk-ins, and scheduled tour appointments with ease, as well as how to get the 'yes' for enrollment from your touring families.

Andrea Dickerson is the founder and CEO of IOWNADAYCARE.COM, an organization committed to empowering and equipping childcare business owners. As an award-winning childcare CEO and Entrepreneur, Andrea has been recognized as one of the Best Childcare providers of the year and is a recognized expert often quoted as an authority figure on childcare growth topics.

Download her Jumpstart Blueprint here: https://www.mysixfiguresystem.com/js-planner49251559

Attend our upcoming FB Live where she will discuss this in more detail and answer any questions you may have: https://fb.me/e/cZ4olHzDt

Listen to our recent episode together about what to showcase during tours: https://rb.gy/wlesgq

Chanie Wilschanski is an Early Childhood Leadership Coach and CEO of Schools of Excellence.

Chanie began her journey over a decade ago, teaching toddlers at the acclaimed Preschool of the Arts in New York City for 8 years until she continued her path into high studies and earned her Masters in EC and Special Education.

In 2015, she started training teachers and school leaders on the HOW part of creating excellence in their schools.

In this episode, we’ll be focusing on Chanie’s tips for building a positive company culture, improving staff retention, AND how to hire rockstar candidates for your center.

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Join the Delegate to Elevate Workshop, a 90-minute training with Chanie Wilschanski on How to Build a High-Achieving Team so you can Grow Your School without Additional Administrative Workload. Find out more here: Chanie.me/childcareCRM-elevate 

You can also find out more about the Schools of Excellence at schoolsofexcellence.com and join the free community of School Leaders at https://www.facebook.com/groups/schoolsofexcellencelounge

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Watch Chanie's recent webinar on 'The 4 Types of Parents in Your Center': https://youtu.be/8_dVoWsCbOE

There are a lot of factors to consider when you’re trying to market to prospective parents or keep your enrolled families engaged with your center.

In this episode, some of the industry's best marketing minds will provide you with tips and tricks for developing better email campaigns to help you grow your business and receive a higher ROI (return on investment).

This episode features a recording of a recent round-table discussion webinar. To watch the full webinar, visit: https://youtu.be/yWxy4t7R0DE

Download the FREE step-by-step guide for building email marketing campaigns like a pro: https://startthejourney.childcarecrm.com/build-email-marketing-campaigns-like-a-pro-us

In this episode, Sierra Rossing shares how to define your target audience, how to establish personas for your ideal families, and the importance of tailoring your marketing efforts.

Andrew Kilday and Robert Cowperthwaite, Co-Founders of Clouta, join the podcast to discuss their lead generation solution that integrates directly with ChildcareCRM.

Listen to Megan Bowling's episode about enrichment programs: https://open.spotify.com/episode/3GvnfSZKytzR0LFlH8bmCU?si=qTVa_VvYRS6at1KgsGfB6w&dl_branch=1

Listen to Andrea Dickerson's episode about refining your marketing: https://open.spotify.com/episode/4NKSUgylWP4qb4Z8RPHDo8?si=uZx_4Xo7RPqnLHIpiTMvvA&dl_branch=1

Megan Bowling is the Vice President Stretch-n-Grow International and an Owner/Director of her own Stretch-n-Grow franchise in St. Pete, Florida.

Through her years of experience in the ECE community, Megan knows how preschools can safely partner with programs like Stretch-n-Grow to enhance their curriculum, engage their children, and excite their parents.


Learn more about Stretch-n-Grow here: http://stretch-n-grow.com/ece/

In this episode, we're joined by Brian Strauss, Demand Generation Specialist at ChildcareCRM. Brian has a background in both marketing and childcare and now focuses on developing targeted marketing campaigns to drive awareness and interest in ChildcareCRM’s product offerings.

To read more about building professional email campaigns, read our recent article: https://blog.childcarecrm.com/6-tips-for-stronger-email-marketing-campaigns

Genevieve Carbone, Head of Marketing with Kangarootime, recently published a blog titled “5 ways to increase parent engagement”. In this episode, we discuss COVID-19’s impact on how childhood educators are able to connect with families and what you can do to encourage family retention and engagement at your childcare center(s).

Read Genevieve's article, '5 Ways to Increase Parent Engagement': https://www.kangarootime.com/blog/5-ways-to-increase-parent-engagement/ 

Download ChildcareCRM's Building Blocks for Success Report: https://startthejourney.childcarecrm.com/building-blocks-for-success-0

Learn more about the integration: https://www.childcarecrm.com/integration/kangarootime

Get your own survey tool: https://www.techradar.com/best/best-survey-tools

Converting enrollment inquiries to center visits and registrations can seem overwhelming, especially with so many other demands on your time and talents.

However, there are 3 actions you can take to improve your enrollment conversions... 

1. Respond rapidly to inquiries
2.  Practice effective conversion skills
3.  Initiate continual follow-up

Julie Wassom is an internationally-recognized expert in child care marketing and she coaches and consults childcare owners who are interested in developing their sales and marketing programs to grow enrollment.

For more information about Julie Wassom, visit her website: https://juliewassom.com/contact/

Download your own copy of ChildcareCRM's Building Blocks for Success Report: https://bit.ly/3nKSgm7