Michael Kiser has been observing the beverage industry for a while now... and through his company Good Beer Hunting he has become an important voice in conversations related to marketing, trends, and design. GBH has done work with large breweries such as Guinness, craft royalty such as New Belgium, and many small startups such as East Brother here in the Bay Area.
What has always appealed to me, however, was the other side of GBH... the amazing editorial. GBH features some of the best writing and photography in the beer industry. This is achieved by Michael's careful curation of his team. In my opinion there is nobody in the business covering the industry in such depth and at such high quality. We have had the honor of contributing to their "B Roll" photo series on a few occasions and look forward to doing more in the future.
On this episode we talk about breweries adjusting to COVID-19, GBH's growing coverage, market trends, changing infrastructure, and long term effects of the pandemic.
The intro to this episode also has a recap of our recent bottle sale.
This episode is available via SoundCloud, Stitcher, Apple Podcast, and on Youtube.com (without the intro)