In this conversation, we delve into the journey of entrepreneurship, emphasizing the importance of creativity, branding, and effective messaging. Our guest shares insights on how to build a holistic brand that resonates with audiences, emphasizing the significance of understanding one's brand personality and the power of storytelling. The discussion also highlights the need for adaptability in business and offers practical strategies for finding clarity and aligning with one's true message.
Meet my Guest:
Luna Battalia is the founder of Caru Creative, a full-spectrum
branding, messaging + website studio, and the creator of Animist Branding™, a psychology-driven approach to marketing shaped by her 15+ years at the intersection of digital marketing and buyer psychology.
Luna partners with leading mission-driven women entrepreneurs who are building a personal brand world that reflects the depth and impact they lead with. Through her messaging + AttractionBrand™ strategies, she helps clients transform their voice, build legacies over businesses, and communicate with bold, unignorable confidence through her 1:1 work and a suite of self-paced digital products.
Chapters
00:00 Passions Beyond Work: The Creative Side
03:02 Luna's Journey to Entrepreneurship
05:43 Building a Holistic Brand
08:56 The Importance of Messaging in Branding
11:54 Understanding Brand Personality and Audience
14:34 The Power of Storytelling in Branding
17:29 An Animist Approach to Branding
20:45 Finding Clarity: The Content Fast Strategy
23:37 The Foundation of Messaging: Course Introduction
26:38 Adaptability as the Key to Success
Links and Resources:
Course: https://www.lunaloveleadership.com/messenger
10% Discount Code: AMBITIOUS
Luna's IG: instagram.com/lunabattalia
Kristen's IG: instagram.com/kris10edwards_
Work with me: amplifyambition.com