2020 has been quite an eventful year for the world and for business owners.

We’re currently dealing with a global pandemic and the repercussions it has on business owners. We also saw the Black Lives Matter movement sweep the world, and incite thousands of people around the world to protest police violence and the unjust deaths of George Floyd, Brianna Taylor, and many others.

All of these events have compelled many notable corporations, brands, and influencers to speak out. Some have successfully used their platforms to call for greater change, while others fell short.

With customers now holding brands to a higher social standard and calling out for more diversity and inclusion, it can be tricky for businesses to know how to navigate public opinion.

Here to shed light on the situation are two phenomenal guests: Marcus Collins and Will Shelton.

In this episode, Marcus Collins reveals how the business world should go about navigating these vital social issues, and why it’s important to take a stand - even when it’s inconvenient. Later on, I’m joined by Will Shelton who reveals how brands can increase diversity and inclusion in the workplace. 

This is one powerful episode led by two phenomenal powerhouses, so don’t miss out!

Guest Profile

Marcus Collins is a cultural strategist and keynote speaker who has helped steward some of the biggest brands in the world. He has received notable awards, such as being a recipient of Ad Age's 40 Under 40 list, and he was even the Head of Digital Strategy for Beyonce!

Follow Marcus Collins: https://www.instagram.com/marctothec/

Wil Shelton is the co-founder of WilPower Integrated Marketing, a full-service event activation agency specializing in the beauty/barber industry. The company is positioned in more than 40 urban markets nationwide and has relationships with over 100,000 African American salons.

 Follow Wil Shelton: https://www.instagram.com/imwilpower/

Discover:

Visit Our Website https://www.jmmbobpodcast.com/

Follow me on Instagram: https://www.instagram.com/justmindingmybob/

Memorable Moments:

The importance of financial empowerment [3:20]

The right time for businesses to speak out [4:01]

Marcus’ guidelines to brands when making a public statement [12:07]

The measurable actions businesses can take to diversify their company [30:16]

What an inclusive organization looks like [32:56]

Rate and Review:

 If you found this episode of JMMBOB valuable and encouraging, I would be so grateful if you left a rating and review. I love getting to know the people in my community and it helps other black business owners discover the podcast as well. 

Something Extra:

In the mood for a riveting and powerful fiction novel? Check out the debut novel, We Made Plans, by La'Onque Chavette. It chronicles the lives of a group of longtime friends in the midst of living their best lives when they experience a horrific trajectory altering event. We made plans is available online at Barnes and Noble, Walmart, Amazon, and Mahogany Books.

Looking to achieve personal and professional success in your life? Then you have to check out Jennifer Bryant’s new 30 Day Interactive Journal. The coaching prompts will help you reach within to balance your life through maintaining a positive attitude and mindset. You can find her book on Amazon and Barnes and Noble. You can also order it directly from her website.

Letters for Black Lives: a bilingual resource aimed at creating open conversations about anti-blackness within the community.

Money, money, money. 

Even though money makes the world go round, so many of us live in fear of money. Whether we know it or not, many of us are harboring deep shame or fear around money, and it’s holding us back. 

I’m a huge believer that we all need to live in financial empowerment and take control of our financial future. Instead of letting life happen to us, we need to take charge and lead with confidence. 

That’s why I’m so excited to launch our 3-part series on how to achieve financial empowerment, featuring special guest, Jayne Ellegard. We’ll unpack the three out of six pillars of financial empowerment so we can take better control of our financial future.

In this episode, we dive deep into the first pillar and learn all about money values and beliefs. Along the way, Jayne reveals why it’s so important for us to engage in financial conversations now rather than later, and her special exercise to determine our money values. 

Guest Profile:

Jayne Ellegard is the founder and coach of Ellegant Wealth, a learning environment that empowers women who are ready to show up and own their financial journey with courage, confidence, and wisdom. After leaving the corporate world, she made it a goal to make a difference in as many women’s financial lives as possible. Her 6 pillars of financial empowerment offer women a unique and fun way to inspire financial confidence.

Memorable Moments:

• The importance of financial empowerment [3:20]
• Why we shouldn’t wait to take charge of our financial situations [16:00]
• Jayne’s exercise around money values and beliefs [19:00]

Discover:

• Visit Our Website ‘The Click Urban’: https://www.theclickurban.com/
• Follow me on Instagram: https://www.instagram.com/justmindingmybob/
• Visit Ellegant Wealth: https://www.ellegantwealth.com/

Rate and Review 

If you found this episode of JMMBOB valuable and encouraging, I would be so grateful if you left a rating and review. I love getting to know the people in my community and it helps other black business owners discover the podcast as well.  

Something Extra:

If you’re ready to level up and be financially empowered, check out Jayne Ellegard’s signature offerings. 

Welcome to the Just Minding Your Black-Owned Business Podcast. 

We’re once again focused on helping you create freedom in your business, personal brand, and lifestyle by bridging the gap between your passion and success for your business.

Today, we’re diving into generational wealth. If you’re intimidated by this term, don’t be. Although it’s something you may want to put off till later, the reality is that all business owners are humans. That means we get tired. We get old. Someday, we may want to retire and pass down the torch. 

Building your generational wealth ensures that you have something to pass down from one generation to the next, whether that be to your children or grandchildren. 

In this episode, I’m sharing exactly what generational wealth means and the practical strategies you can use today to start building it. From stocks to real-estate, I unpack the ins and outs of each investment and how it can ultimately help you leave behind a powerful legacy. 

If you’re ready to get financially serious about the future, then tune in to this episode. 

Rate and Review 

If you found this episode of JMMBOB valuable and encouraging, I would be so grateful if you left a rating and review. I love getting to know the people in my community and it helps other black business owners discover the podcast as well.  

Memorable Moments:

• What is generational wealth [2:00]
• How to build generational wealth [5:45]
• How to invest in real-estate [11:44]
• How to build a business you can pass down [13:35]

Something Extra:

Download the Acorns App to invest your money. 

So many of us like to stay behind the scenes. 

Although we desire to be at the forefront of our business, so many of us stay small out of fear. 

We fear being seen. 

We fear how we’re going to be perceived. 

We fear uncertainty. 

But guess what? You can have the best business in the world, but without visibility, you won’t succeed. 

In order to thrive, we need to stop holding ourselves back and push past the fear. We need to transform our mindset and tell ourselves, “I have something of value to bring to the table.” Only then can we show up and gain true visibility. 

In this episode, I had the pleasure of talking to Lucinda Cross, CEO of Activate Worldwide, who reveals the power of visibility. Along the way, she shares the importance of appearing in front of your ideal audience, how she becomes a “strategic stalker” to get featured in publications, and the importance of building effective, strategic partnerships that align with your brand. 

It’s time to show up and be seen, so start tuning in today to leverage the power of visibility. 

Guest Profile:

Lucinda Cross is an entrepreneur, motivational superstar, and bestselling author who tells it like it is. If you want inspiration, authenticity, and straight talk with business and personal development leaders, then Lucinda Cross is your go-to. She is a Certified Business Coach, and TV Lifestyle Expert, Lucinda Cross is the CEO of two personal and professional development companies, Activate Worldwide LLC. and Activate Your Life.org brands, which include The Big ASK, WE Nation, and Activate Your Life Leadership training. She is an award-winning influencer who has received the Life Time Achievement Award from former President Barack Obama, 40 under 40 Award from Westchester County, 25 Influential Black Women, and many more.  

Discover:

Follow Lucinda Cross on Instagram: https://www.instagram.com/lucindacross/

Follow Lucinda Cross on Twitter: https://www.twiiter.com/lucindaspeaks

Learn more about Lucinda Cross: https://lucindacross.com/

Rate and Review 

If you found this episode of JMMBOB valuable and encouraging, I would be so grateful if you left a rating and review. I love getting to know the people in my community and it helps other black business owners discover the podcast as well.  

Knowledge Discussion:

• The power of visibility [3:25]
• How to get featured in publications [6:55]
• The importance of strategic partnerships [14:46]
• The best way to learn more about big brands [21:30]
• How to pivot to the next level [27:57]

You can’t sit around waiting for someone to achieve your goals because nobody has the same desire, motivation, and belief that you have in your dreams.

There’s no shortcut to success. You simply have to start. You’ll stumble a lot; but no individual has ever gotten away with success without a ton of failure.

Nikki makes a case against the myth of perfectionism. She says that the majority of your plans will fall short of your ideal. But there’s no getting away from this reality. Instead of striving for perfection, Nikki encourages people to simply carry out their task and, once it’s all said and done, go through three steps: reflect, address, and accept. Look at what went wrong, what went right, and what you could do differently next time; take action based on those reflections; then move on once it’s all done. Rinse and repeat.

Tune in to hear how you can eliminate all your excuses and unlock your full potential, from creating an unshakable sense of self, the importance of staying grounded, increasing productivity through self-care, and the seven habits that keep people from success.

Knowledge Discussion:

·        Steps that all entrepreneurs need to take to discover their full potential and ignite business growth [1:13]

·        Why “perfect” doesn’t exist and what to strive for instead [9:16]

·        Why self-care is so important [17:50]

·        The seven habits that can keep you from getting unstuck [21:35]

Guest Profile:

Nikki Woods is a six-time bestselling author and world-renowned media and marketing strategist, having just finished a 10-year run as the senior producer and an on-air personality with the number one nationally syndicated Tom Joyner Morning Show.

Connect with Nikki Woods:

Facebook: https://www.facebook.com/thenikkiwoods/

Twitter: https://twitter.com/NikkiWoods

Instagram: https://www.instagram.com/nikkiwoods/

LinkedIn: https://www.linkedin.com/in/nikkiwoods/

Nikki Woods Media: https://nikkiwoodsmedia.com/

Rate and Review:

If you found this episode of JMMBOB valuable and encouraging, I would be so grateful if you left a rating and review. I love getting to know the people in my community and it helps other black business owners discover the podcast as well. 

In the first half of this two-part interview, Lynn speaks with Nikki Woods. She is a six-time bestselling author and world-renowned media and marketing strategist, having just finished a 10-year run as the senior producer and an on-air personality with the number one nationally syndicated Tom Joyner Morning Show. The two discuss key steps every business owner needs to follow in order to discover their full potential as entrepreneurs, especially during these turbulent times.

Listen in and learn how to scale your brand using social media, become confident in making tough business decisions, publish and promote your own [bestselling] book, and build a large, loyal tribe!

Millennials are currently taking over the worldwide workforce.

In fact, it’s predicted that by 2030, millennials will take up 75% of the workforce.

This generation (made up of people born between 1981-1996) is the first one ever to grow up completely surrounded by technology, thus shaping the way they view work. With 1.8 billion millennials in the world, it’s inevitable that the way we conduct business and engage millennials in the workplace will have to evolve.

The question is: what are you and your business doing to attract and retain them in the workplace?

On this episode, I’m diving deep and unpacking the millennials perspective, and how you can apply this in your workplace. From their core motivations to how they consume content, I’m revealing exactly how you can leverage the millennial generation for your business.

Rate and Review

If you found this episode of JMMBOB valuable and encouraging, I would be so grateful if you left a rating and review. I love getting to know the people in my community and it helps other black business owners discover the podcast as well.

Apple Podcast Link: https://apple.co/33JHMJx

Knowledge Discussion:

●    Who are millennials? [00:47]

●    What millennials value [3:08]

●    Why influencer marketing is a ‘thing’ [04:44]

●    What millennials ‘lack’ [07:10]

●    The ideal working atmosphere for a millennial [10:45]

Something Extra:

Tune in to the Dr Estee Speaks Education podcast with Estee McCoy, an award-winning educator. Every Sunday at 5:30 pm, Estee discusses everything about education - what you want to know, what you don’t know, and what you need to know. Mark your calendars and tune in.

While working from home sounds like a dream come true, being forced to do it in the midst of a global pandemic is more like a nightmare.

On top of that, many small businesses are facing the threat of closing permanently because of the effects of COVID-19. With so much uncertainty in the world, it can be hard to get up and continue staying productive.

But not all hope is lost.

There are many things we entrepreneurs can do to mitigate the effects of the current situation and keep our business afloat, even in lockdown.

In this episode, I’m sharing the tried and true strategies you can apply to your mind, body, and soul to help you avoid burnout and remain productive in lockdown. Whether your goal is to make it to the next day or to keep your business running, this episode will be the helping hand you need to keep moving forward.

Remember, you are not alone. With a little heart, hustle, and encouragement, I know we can all make it through to the other side.

Rate and Review

If you found this episode of JMMBOB valuable and encouraging, I would be so grateful if you left a rating and review. I love getting to know the people in my community and it helps other black business owners discover the podcast as well. 

https://apple.co/33JHMJx- link to Apple Podcasts

Memorable Moments:

●    Strategies to avoid burnout [4:54]

●    Why you should still ‘dress up’ [9:45]

●    Why you should limit social media activity [11:28]

●    The most effective way to get things done [12:18]

●    How to set boundaries [13:22]

Something Extra:

Tune in to the Perfect Timing podcast every Monday. 

Moms are the unsung heroes in every community across the globe. 

Not only are we expected to look after the kids and keep a tidy home, but we’re also hustling to build our dream careers. 

If you’ve ever felt overwhelmed when trying to juggle and grow your business, you’re not alone. 

But if there’s anyone who can do it, it’s you. 

In the episode, I’m sharing the tried and tested strategies that other mompreneurs swear by in order to level up their entrepreneurial hustle. By the end, you’ll be equipped with the advice you need to thrive  - even when all the odds are stacked against you. 

They say it takes a village, so be sure to tune in to the incredible wisdom from other mompreneurs and get started on your dream today. 

Rate and Review 

If you found this episode of JMMBOB valuable and encouraging, I would be so grateful if you left a rating and review. I love getting to know the people in my community and it helps other black business owners discover the podcast as well.  

Memorable Moments:

• How to optimise your time [2:04]
• The importance of taking care of yourself [6:10]
• How to overcome doubt [11:05]
• Remove toxic influences from your life [13:25]
• The importance of supportive partners [14:17]

Something Extra:

Tune in to the UpFront Mind, Body and Soul Podcast by Michelle Boulden-Hammond. Every Thursday at 6pm, Michelle provides insight on how we can develop inspiration, ideas, and dreams in our work, home, life and business. 

What does success mean to you?

Is it when you finally hit six-figures in your business? 

When you get media attention? 

When you win a notable award? 

As a speaker, life coach, and author of six books, our next guest, Tanya Miller, is no stranger to hitting milestones and achieving society’s definition of success. But, as she reveals in this episode, success isn’t always a fixed, arbitrary goal. 

Tune in to hear how Tanya defines success, her refreshing insight on how you can discover your purpose, and how she pushes herself out of her comfort zone. I had so much fun talking to Tanya and I know you’ll love her as much as I do. 

Guest Profile:

Tanya Miller is an author, life coach, and speaker at Tanya J Miller LLC. Her focus is on helping you do life and leadership unapologetically on purpose. She has run her business for over 15 years and published six books. She truly is a powerhouse of a woman. 

Rate and Review 

If you found this episode of JMMBOB valuable and encouraging, I would be so grateful if you left a rating and review. I love getting to know the people in my community and it helps other black business owners discover the podcast as well.  

https://apple.co/33JHMJx - link to Apple Podcasts 

Memorable Moments:

• Who is Tanya Miller? [1:28]
• How to define success [6:39]
• How to discover your purpose [7:42]
• Insight on vision and purpose [11:27]
• How we can get out of our comfort zone [14:11]

Discover:

• Visit Our Website ‘The Click Urban’: https://www.theclickurban.com/
• Follow me on Instagram: Insert Link: https://www.instagram.com/justmindingmybob/
• Follow Tanya on Instagram: https://www.instagram.com/talkingwithtanya/
• Visit Tanya J Miller LLC: https://www.tanyajmiller.com/

Something Extra:

Are you constantly saying to yourself that there has to be a better way to reach your goals? Do you feel stuck and overwhelmed? Then Pamela Burkett Jones’ new coaching program is exactly what you need to stir up your passion. Learn more at www.LiveProactively.com