This episode is devoted to the key to selling diverse product lines. Learn how to improve product knowledge with your employees on this episode of Tell Me Something Good About Retail. 

-----

Key Links

• Andy Heck LinkedIn Profile 

-----

It all starts with knowing more than your customer.

Know More than Your Customer 

If the customer is educating you then something is wrong 

Ensuring Employees are More Knowledgeable than Customers 

Dedication to developing specialized and informed employees-----

More details at: 

https://www.retaildoc.com/podcast/andy-heck-on-the-key-to-selling-diverse-product-lines-in-retail

Signup for our weekly newsletter here https://www.retaildoc.com/newsletter-signup-old 

Tell Me Something Good About Retail is a product of The Retail Doctor and is produced by Simpler Media Productions.