Apartments on the Go

Reputation management and online reviews can be a huge burden on time and resources. What we do know is that reviews have a direct impact on the renter's decision to lease, renew and recommend a property. Katie Ritter, National Director for Multifamily at Widewail, and Cory Smith, VP at Zark Parking Solutions, unpack the 2024 Widewail Voice of the Resident Report and its valuable insights, including the most important amenities and features that affect online reviews, They explore how to reduce negative reviews and increase positive reviews for not only better reputation scores, but higher retention and lower turnover. Download your copy of the report here!

Multifamily faces challenges in attracting and retaining residents in the midst of growing competition, and they can ill afford an uphill battle to keep employees. Katie Nelson, Vice President of Marketing for CAPREIT, joins Matt and Courtney to discuss using technology to advance marketing in multifamily and build strong teams. As an industry veteran, Nelson emphasizes the importance of creating and retaining a solid team. Join the discussion for valuable ideas, programs and incentives that companies need to retain their valuable talent successfully.

The multifamily industry has no shortage of new products and services promising to enhance leasing and living. Mohammad Akhlaghi, a serial entrepreneur and co-founder and CEO of Plugzio, joins Matt and Courtney to talk about the start-up game. According to Mohammad, who has been recognized as one of the Top 30 under 30 in BC Business and also pitched on Canada's Dragons' Den TV show, it all starts with identifying a problem, gauging the demand to solve the problem, and having the stamina to see it through. In this lively conversation, he emphasizes the need to stay curious, keep people close who will challenge and complement your strengths and be prepared to fail. There's even a business idea in there, but you've been sworn to secrecy!

The economic and multifamily market volatility of the last few years has left 2024 feeling like it’s moving at a glacial pace. Join Courtney, Matt, and Chris Nebenzahl, Director of Economic Research at Radix, as they examine how apartment supply, traffic and occupancy are reflecting more normalcy, as well as a preview of what 2025 may look like as inflation, employment rates and interest rates continue to fluctuate. Plus, download insights from Radix’s 2024 Midyear Review & Second Half Outlook.

Everyone loves rewards, especially when they get them for doing things they do every day. Multifamily loves the idea of rewards but doesn't know that simply rewarding positive behaviors like on-time rent payments and lease renewals is a great way to boost resident satisfaction. Ron Klein, Head of Product for Domuso, joins hosts Matt and Courtney to discuss how rewards programs create happy residents by growing the appeal of a property, increasing on-time payments and reducing turnover.

Around 50% of multifamily technology projects are ultimately left uncompleted. At a time when technological solutions can be a boost to leasing success, project planning, execution and completion are essential. Savas Karas, Chief Technology Officer and the Chief Transformation Officer for CAPREIT, joins AOTG hosts Courtney and Matt to explain how thoughtful implementation and thorough training can help multifamily owners and operators realize success.

For those seeking career growth in multifamily, connecting with a mentor can bring much needed guidance and perspective to the journey. Surprisingly, mentorships are not as common as one might think. Discovering this, Tara Samuels founded Multifamily Mentor Matchmaking to help connect ambitious industry employees with mentors. Ian Bingham, SVP of Business Development at Buckingham Companies, and Tyler Goss, Regional Director of Sales for OneApp, join Tara and the hosts of Apartments on the GO to share their beneficial experience with The Multifamily Mentor Matchmaker.

Apartments on the Go is back! Megan Orser, CEO of Smart Apartment Solutions and Smart Moves LLC, kicks off our return with an informative discussion on what it means to be an Independent Rental Owner (IRO) and how multifamily is increasingly inclusive of IROs on the state and national level. Elevating IRO's efficiency and success means advocating for ourselves or perhaps even "firing ourselves" from some tasks to achieve end goals.

Multifamily owners and operators are always seeking ways to boost operational efficiency and enhance the resident experience. Mike Branam, Director of Sales and Customer Success for PointCentral, shares how the attitude of owners has shifted to not just seeking solutions but also unifying them to improve ease of use for their organization, onsite teams, residents and prospects.

As its rapid expansion continues, artificial intelligence (AI) has generated concerns about its impact on jobs. For multifamily, says HappyCo CEO Jindou Lee, AI is currently less likely to be a replacement for industry employees and more likely to be an enhancement to their current positions. Lee discusses this and more about the future of AI in multifamily maintenance.